Growth Lead

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Logo of Partyhat

Partyhat

51 - 200 employees

Founded 2020

🌐 Web 3

🎮 Gaming

📣 Marketing

Web 3 • Gaming • Marketing

Partyhat is a startup studio and venture investor founded in 2020 that builds, funds, and scales consumer and blockchain-native brands. The firm incubates its own ideas (studio), funds and co-founds early-stage companies (venturing), and operates a design studio that serves projects in crypto, gaming and decentralized applications. Partyhat writes initial checks (stated $250K–$3M), takes minority positions by design, and runs or helps scale companies to millions of users. Recent activity highlights involvement in Web3, blockchain, NFTs and blockchain gaming while also launching and operating consumer-facing brands.

📋 Description

• Design, execute, and scale aggressive multi-channel acquisition campaigns to consistently flood the ecosystem with high-value users. • Oversee paid acquisition budgets with surgical efficiency, constantly optimizing ad spend, targeting vectors, and creative assets to drive down CAC. • Maintain a relentless, high-velocity testing cadence—running rapid experiments across landing pages, copy, hooks, and product flows to discover hidden growth levers. • Deconstruct the entire user journey from first touchpoint to conversion, identifying drop-off points and implementing friction-free logic to maximize conversion rates. • Architect long-term retention loops and engagement strategies, ensuring acquired users remain active, loyal, and integrated into the ecosystem. • Build, maintain, and own the core growth dashboards, translating raw user data into cold, calculated strategic insights for the executive team.

🎯 Requirements

• Proven experience managing growth, performance marketing, or data-driven acquisition for a fast-moving technology or digital platform. • You are completely obsessed with data. You don't make marketing moves based on "gut feeling"; you live in analytics tools and make every decision based on hard numbers and ROI. • This isn't a 9-to-5. Digital traffic and viral trends never sleep. You must be available 7 days a week to monitor campaign performance, capitalize on traffic surges, and coordinate with a global team. • You possess a solid, native understanding of the Web3 landscape. You understand decentralized communities, digital asset mechanics, and the unique conversion funnels of crypto-native users. • Self-motivated and highly organized; you can manage massive marketing budgets and complex cross-department testing pipelines without losing track of a single metric.

🏖️ Benefits

• Extreme Autonomy: We value output over red tape. You will have the freedom to build, test, and ship your own growth frameworks within a high-speed, high-trust environment. • Uncapped Leverage: Bring your scaling strategies to a powerhouse that has the distribution, technical talent, and budget to realize them instantly. • A Culture of Momentum: Join a team that moves at the speed of light. You will be constantly building, analyzing, and scaling new acquisition loops. • High-Growth Upside: We value "potential over pedigree." For a Growth Lead who consistently moves the needle and hits aggressive targets, there is a clear, unrestricted runway into senior leadership.

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