Digital Marketing & E-Commerce Manager – Construction, Building Products

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Pear Tree.

1 - 10 employees

🎯 Recruiter

👥 HR Tech

🤝 B2B

Recruitment • HR Tech • B2B

Pear Tree is a Melbourne‑born offshore recruitment and hiring services company that connects Australian, US, and UK businesses directly with skilled offshore professionals (primarily from the Philippines) without agency markups. They provide end-to-end hiring support — sourcing, screening, skills assessments, video interviews, reference checks — and offer payroll, Employer‑of‑Record, and compliance assistance plus a six‑month replacement guarantee. Pear Tree recruits across IT, sales & marketing, finance, creative, admin and operations roles, emphasizing cost savings, direct pay to talent, and secure onboarding workflows.

📋 Description

• Manage and optimize the Shopify website, including product pages, content, and customer experience. • Maintain accurate product information and system integrations, preferably with CIN7 or similar platforms. • Drive organic growth through SEO and website optimization. • Manage Google Ads campaigns and monitor ROI. • Execute email marketing campaigns and customer retention initiatives. • Create and manage content across Facebook, Instagram, and LinkedIn. • Track performance using GA4 and provide actionable insights and recommendations.

🎯 Requirements

• 3+ years of experience in digital marketing and e-commerce. • Proven experience managing Shopify stores end-to-end. • Strong understanding of SEO, Google Ads, and social media marketing. • Experience handling product catalogs and website content. • Analytical mindset with experience using GA4 and reporting tools. • Ability to work independently and manage multiple priorities.

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