Digital Marketing, Paid Media Specialist – Event Ad Spend

Job not on LinkedIn

🔥 4 hours ago

🇵🇭 Philippines – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🌐 Digital Marketing

👻 Ghost score 12%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Pear Tree.

WebsiteLinkedInAll Job Openings

1 - 10 employees

💼 Consulting

📦 Logistics

📣 Marketing

Consulting • Logistics • Marketing

Pear Tree is a Melbourne‑born offshore recruitment and hiring services company that connects Australian, US, and UK businesses directly with skilled offshore professionals (primarily from the Philippines) without agency markups. They provide end-to-end hiring support — sourcing, screening, skills assessments, video interviews, reference checks — and offer payroll, Employer‑of‑Record, and compliance assistance plus a six‑month replacement guarantee. Pear Tree recruits across IT, sales & marketing, finance, creative, admin and operations roles, emphasizing cost savings, direct pay to talent, and secure onboarding workflows.

📋 Description

• Plan, build, launch and optimize paid campaigns across Meta, Google, TikTok, Snapchat and other relevant platforms • Develop the media mix for each event based on audience, location, genre, ticketing stage and campaign objectives • Manage paid media budgets across multiple events and platforms • Monitor and optimize performance across ROAS, CPA, CTR, conversions and ticket sales • Build and manage prospecting, retargeting, lookalike and platform-specific audience strategies • Lead A/B testing across creative, audiences, placements and campaign structures • Own tracking and attribution across all paid channels • Implement, manage and troubleshoot Meta Pixel/CAPI, Google Tag Manager, Google Analytics, TikTok Pixel, Snapchat Pixel and other tracking tools • Ensure conversion events, ticketing journeys and campaign attribution are set up accurately • Work with ticketing and digital partners to improve first-party data capture and audience tracking • Identify tracking issues and ensure campaigns optimize against reliable data • Produce reporting, insights and recommendations for the wider team • Work closely with Charles and the creative team to identify required assets and formats for each platform

🎯 Requirements

• Extensive hands-on experience across paid media, tracking and digital performance • Strong experience across Meta Ads, Google Ads, TikTok Ads and Snapchat Ads • Advanced experience implementing and managing pixels, conversion events and tracking infrastructure • Strong working knowledge of Meta Pixel/CAPI, Google Analytics, Google Tag Manager, TikTok Pixel and Snapchat Pixel • Confidence troubleshooting tracking, attribution and conversion issues • Strong understanding of first-party data, audience segmentation and retargeting • Experience working with e-commerce or ticketing conversion funnels • Strong knowledge of ROAS, CPA, attribution and performance reporting • Ability to manage multiple campaigns and budgets simultaneously • Confidence making optimization and budget decisions independently • Strong understanding of how creative impacts performance • Strong communication and organizational skills • Experience within music, events, ticketing, entertainment or another fast-moving consumer industry would be highly valuable

🏖️ Benefits

• Monday to Friday, 8:00 AM–5:00 PM AEST working schedule • Holidays to follow company policy