Paid Search Specialist

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Power Digital Marketing

WebsiteLinkedInAll Job Openings

501 - 1000 employees

💼 Consulting

👥 B2C

📣 Marketing

Consulting • B2C • Marketing

Power Digital Marketing is a tech-enabled growth marketing firm that operates at the intersection of data, technology, and human intelligence to make profit predictable. The company provides a comprehensive suite of digital marketing services, including strategic consulting, creative campaigns, data intelligence, media planning, and more to ignite every phase of the customer journey. Power Digital Marketing focuses on delivering business impact through transparency, data-driven strategies, and advanced technologies, helping brands achieve sustained growth and competitive advantage in a hyper-competitive market.

📋 Description

• Create Paid Search campaigns using Google Ads, manage client budgets, and assist with account analysis and reporting • Collaborate with Strategists and Account Managers on campaigns and strategies within the Google Ads suite • Manage or support paid search campaigns across various industries • Make daily campaign optimizations and pacing adjustments • Analyze performance data and provide interpretation and action plans based on data-driven conclusions • Help determine client benchmarks and implement optimizations to achieve client KPIs quickly • Keep education current on industry topics • Participate in the hiring process • Communicate with internal agency teams about client goals, feedback, and scheduled workflow • Improve paid media processes and develop new strategies and techniques • Manage vendors for new and support channels • Work toward developing into a strategist or account manager • Employ AI technologies to enhance and optimize business processes • Use Power Digital's Nova ecosystem in the department

🎯 Requirements

• Advanced spoken and written English proficiency required • Ideally 1–2 years of digital marketing experience; agency experience is a plus • Minimum 6 months of search engine marketing experience • Experience monitoring and adjusting paid search bids and campaigns • Ability to define search terms and write effective, highly relevant, targeted copy • Strong Excel skills and clear understanding of advanced Excel features • Ability to handle multiple tasks in a fast-paced environment under tight deadlines • Detail-oriented and organized with strong note-taking skills • Strong enthusiasm, passion, creativity, and commitment to paid media and client work • Entrepreneurial spirit and passion for knowledge and personal growth