Marketing Specialist – Construction Industry

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Powered by Professionals

WebsiteLinkedInAll Job Openings

1 - 10 employees

Founded 2002

🤲 Charity

🤝 Non-profit

Charity • Non-profit • Event Management

Powered by Professionals is a service-oriented company that specializes in providing event management, fundraising strategy, and administrative support for nonprofits and charities. They aim to empower organizations to maximize their efforts through effective planning and execution of in-person, hybrid, and virtual events. With a strong focus on nonprofit formation and digital promotion, Powered by Professionals utilizes sound business practices to enhance the capabilities of charitable organizations nationwide.

📋 Description

• Develop and execute annual and quarterly marketing strategies aligned with business objectives. • Establish, monitor, and achieve defined marketing KPIs and measurable performance targets. • Measure marketing ROI and campaign effectiveness across all channels. • Prepare monthly KPI dashboards and management reports. • Utilize data-driven insights to support business decisions and marketing investments. • Track opportunity generation metrics and marketing contribution to revenue growth. • Own and drive qualified lead generation initiatives across digital channels. • Develop LinkedIn lead generation campaigns targeting decision-makers and industry stakeholders. • Execute email marketing campaigns and lead nurturing programs. • Manage digital advertising campaigns to generate qualified opportunities. • Develop and execute SEO strategies to improve search visibility and rankings. • Conduct keyword research and competitor SEO analysis. • Plan and execute integrated marketing campaigns across digital channels.

🎯 Requirements

• Bachelor's Degree in Marketing, Business Administration, Communications, or related field. • 4–6 years of experience in digital marketing, performance marketing, growth marketing, or lead generation roles. • Proven experience in B2B lead generation and digital campaign management. • Strong understanding of SEO, website analytics, content marketing, and marketing automation. • Experience managing LinkedIn business growth and executive branding initiatives. • Excellent analytical, reporting, and communication skills. • Ability to work independently and deliver measurable business outcomes.

🏖️ Benefits

• Flexible work arrangements • Professional development opportunities