CRO Manager

🕒 July 31

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Logo of Prenetics

Prenetics

51 - 200 employees

Founded 2014

🏥 Healthcare

🍽️ Food & Beverage

📣 Marketing

Healthcare • Food & Beverage • Marketing

Prenetics is a Nasdaq-listed health sciences company that develops and delivers consumer-focused diagnostic and genetic testing services and related health technologies to bring healthcare closer to people globally. The company emphasizes innovation, data-driven solutions, and scalable digital and laboratory infrastructure to support population health, consumer testing, and workplace and travel testing programs. Prenetics also positions itself as a growth-oriented employer with global teams across technology, marketing, and clinical operations.

📋 Description

• Own end-to-end CVR performance across the entire Shopify DTC experience • Build and maintain a rolling CRO hypothesis backlog • Design and execute A/B and multivariate testing programmes • Own the core conversion KPIs and conduct deep-dive funnel analysis • Own the UX and conversion performance of every key page template on the Shopify storefront • Collaborate with design and development for page layout optimisation • Lead optimisation of Cart and Checkout flows • Build and maintain a CRO performance dashboard with real-time visibility into funnel metrics

🎯 Requirements

• 4–8 years of hands-on CRO, growth, or eCommerce optimisation experience • At least 2 years focused on DTC / Shopify (or equivalent platforms) • Demonstrated track record of measurably improving conversion rates, AOV, or revenue per session through structured experimentation • Deep proficiency with analytics and testing tools: GA4, Google Optimize, Hotjar or Microsoft Clarity, and Shopify’s native analytics • Experience building and managing A/B testing programmes with statistical rigour • Strong understanding of Shopify’s architecture • Experience working with premium/luxury DTC brands, health and wellness, supplements, or subscription commerce is strongly preferred • Working knowledge of SEO and how CRO decisions impact organic performance

🏖️ Benefits

• Health insurance • Remote work options • Professional development opportunities

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