Manager, Campaign Operations

🕒 5 days ago

🇺🇸 United States – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

⚙️ Operations

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Presidio

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

🤝 B2B

🤖 Artificial Intelligence

🔒 Cybersecurity

💰 Private equity on 2011-05

B2B • Artificial Intelligence • Cybersecurity

<Presidio> is a global technology services and solutions provider that designs, implements, and manages agile, secure digital platforms for enterprise customers. It helps organizations accelerate digital transformation through cloud migration and management, AI and data engineering, cybersecurity, networking and infrastructure, collaboration, and managed lifecycle services. Presidio also offers procurement, financing and consumption models, industry-specific solutions, and operational support for regulated and public sector clients.

📋 Description

• Build, launch, and optimize multi-channel marketing campaigns (e.g., email, landing pages, forms, and nurture programs) • Configure and manage campaigns within the marketing automation platform (MAP), ensuring accuracy, scalability, and adherence to best practices • Set up and maintain campaign assets, including emails, landing pages, and forms, with a focus on performance and user experience • Implement and manage campaign tracking frameworks, including UTMs, naming conventions, and attribution inputs to ensure accurate reporting • Develop and manage audience segmentation, including dynamic lists and targeting strategies • Build, maintain, and optimize automated nurture programs to support lead engagement and progression through the funnel • Support campaign planning and intake processes, including maintaining campaign calendars and coordinating with stakeholders • Own and continuously improve the campaign operating model, ensuring clear processes, timelines, and accountability across execution • Manage campaign workflow and project coordination within project management tools (e.g., Asana), including intake, task tracking, and cross-functional alignment • Ensure data integrity and consistency across campaigns, systems, and reporting • Collaborate with marketing, demand generation, and operations teams to align campaign execution with strategic objectives • Identify and implement opportunities to improve campaign processes, performance, and scalability.

🎯 Requirements

• 5+ years of experience in marketing operations, campaign operations, or marketing automation • Hands-on experience building and executing multi-channel campaigns within a marketing automation platform (e.g., Marketo, HubSpot, Eloqua, Pardot) • Proven ability to build and launch campaigns including email, landing pages, forms, and nurture programs • Experience implementing campaign tracking frameworks, including UTMs, naming conventions, and attribution inputs • Strong understanding of audience segmentation, list management, and data hygiene best practices • Experience working with CRM systems (e.g., Salesforce) • Experience supporting campaign planning, intake processes, and campaign calendars • Experience managing workflows and projects within project management tools (e.g., Asana or similar) • Strong attention to detail with a focus on accuracy in campaign setup, QA, and execution • Ability to manage multiple projects simultaneously in a fast-paced environment • Strong problem-solving skills with the ability to troubleshoot campaign or system issues independently • Effective communication and collaboration skills across cross-functional stakeholders.

🏖️ Benefits

• Health insurance • Retirement plans • Paid time off • Flexible work arrangements • Professional development