Senior Associate, Marketing Technology

🕒 April 14

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Logo of Protective Life

Protective Life

1001 - 5000 employees

Founded 1908

💸 Finance

Finance • Insurance

Protective Life is a financial services company specializing in providing affordable life insurance and annuities. The company offers a variety of insurance products such as term life, whole life, and universal life policies, as well as fixed, immediate, indexed, and variable annuities. Protective Life assists individuals in planning for their future, including retirement, estate planning, and financial protection for families. The company emphasizes its commitment to sustainability, community involvement, and helping customers achieve protection and security throughout various life stages. Protective Life is known for its strong financial foundation and is licensed to operate in all states except New York.

📋 Description

• Implementation, administration and optimization of assigned marketing technology platforms • Develop the vision and roadmap for relevant technology • Translate end‐user perspective and stakeholder vision into features and user stories that drive platform roadmaps • Provide support for assigned marketing technology including systems administration, user management, configuration, training and help desk • Partner with stakeholders and IT to establish, implement and prioritize roadmap for assigned technology platforms • Define, maintain, and enforce best practices for Marketing Technology • Manage third‐party resources associated with assigned platforms • Monitor and drive platform adoption • Facilitate and engage in the development and writing of test plans and use cases. Performs user acceptance testing as needed • Develop technology platform KPIs and monitors performance • Establish and document technology standards, workflows and integrations

🎯 Requirements

• Bachelor’s degree in Computer Science, Computer Information Systems, Marketing, or a related discipline • 5+ years administering marketing technology including one or more: Marketing Automation, Digital Asset Management, Content Management Systems, Sales Enablement, CRM, Analytics, and Workflow/Resource Management. Preferred platforms including one or more: Eloqua, Accent, Sitecore, AEM Assets, WorkFront, Microsoft Dynamics and Google Analytics • 3+ years of experience in marketing technology or media platform operations with a demonstrated ability to manage and optimize business and technical solutions • Strong understanding of the marketing technology landscape and the practical application of technology to achieve Marketing goals • Fluency in the languages of both technology and marketing • Experience building custom marketing technology blueprints and roadmaps • Experience managing strategic partner and/or agency relationships • Anticipate risks, and demonstrate sense of urgency, ability to resolve issues with limited supervision • Detail oriented • Ability to build trust and strong working relationships with Stakeholders, IT and vendors • Professionally curious; desires to learn more about the business and grow in knowledge and capability within the organization and industry; asks why • Ability to communicate complex technical concepts to non‐technical audiences

🏖️ Benefits

• Comprehensive health insurance • Dental insurance • Vision insurance • Mental health benefits • Employee assistance program • Paid time off • Paid parental leave • Short-term disability • Cultural observance day • Contributions to healthcare accounts • Pension plan • 401(k) plan with company matching • ProHealth Rewards program for wellbeing

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