Social Media Manager

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πŸ”₯ 0 minutes ago

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REF+

51 - 200 employees

Founded 2001

πŸ“£ Marketing

Marketing

REF+ is a brand or company with an online presence; the only provided information consists of website styling and layout code (CSS/HTML fragments) and references to a Squarespace/SquareKicker site. There are no product, service, target market, or business-model details available in the provided text, so the company's activities cannot be determined from the material given. REF+ appears to operate a web site or digital storefront, but specific offerings and industry focus are not present in the data.

πŸ“‹ Description

β€’ Develop and execute a comprehensive social media strategy aligned with Ref's brand voice and marketing objectives β€’ Manage and grow Ref's presence on key social media platforms, including LinkedIn, Twitter, Instagram, and emerging platforms relevant to our audience β€’ Create, curate, and schedule engaging content that showcases Ref's AI-powered solutions, thought leadership, and company culture β€’ Collaborate with marketing, product, and sales teams to ensure consistent messaging and support of key initiatives β€’ Engage with our online community, responding to comments, messages, and mentions in a timely and professional manner β€’ Monitor and report on social media metrics, using data-driven insights to optimize our social media strategy β€’ Stay up-to-date with social media trends, best practices, and new features, implementing them into our strategy as appropriate β€’ Coordinate with the content team to repurpose blog posts, whitepapers, and other marketing materials for social media use β€’ Manage social media advertising campaigns, working closely with the digital marketing team to optimize performance β€’ Represent Ref at industry events and conferences, creating live social media content and engaging with attendees

🎯 Requirements

β€’ 3+ years of experience in social media management, preferably in B2B SaaS or HR tech β€’ Proven track record of growing social media followings and increasing engagement rates β€’ Excellent writing and editing skills, with the ability to adapt tone and style for different platforms and audiences β€’ Strong understanding of social media analytics and experience using social media management tools (e.g., Hootsuite, Sprout Social) β€’ Familiarity with design tools (e.g., Canva, Adobe Creative Suite) for creating visually appealing social media content β€’ Basic understanding of SEO and content marketing principles β€’ Knowledge of HR, recruitment, and talent management trends and technologies β€’ Bachelor's degree in Marketing, Communications, or related field

πŸ–οΈ Benefits

β€’ Competitive salary β€’ Health, dental, and vision insurance β€’ 401(k) with company match β€’ Flexible PTO policy β€’ Remote-friendly work environment β€’ Professional development budget β€’ Opportunity to shape the social media presence of a fast-growing AI-powered talent platform

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