Senior Performance Marketing Manager

🕒 March 31

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Logo of Samsara

Samsara

1001 - 5000 employees

Founded 2015

🏢 Enterprise

🚗 Transport

🔐 Security

💰 Seed Round on 2014-08

Enterprise • Transport • Security

Samsara is a technology company that provides a comprehensive operations platform aimed at improving the efficiency, safety, and sustainability of organizations. Their solutions include video-based safety, vehicle telematics, equipment monitoring, workforce applications, and site visibility. Samsara serves a wide range of industries, including transportation, logistics, construction, and government. The platform connects people, systems, and data, enabling organizations to make faster, data-informed decisions. Samsara's Connected Operations technology helps complex organizations operate more effectively by offering real-time GPS, proactive alerts, compliance training, and asset tracking.

📋 Description

• Develop and execute a data-driven customer acquisition and expansion strategy across Google Ads, Microsoft Ads (Bing), Linkedin, Facebook, and other performance marketing channels • Experiment with new channels to uncover new growth frontiers • Adapt and localize global performance strategies for specific EMEA markets • Own end-to-end campaign strategy and execution • Use A/B testing and experimentation to improve ad creative, audience targeting, and bidding strategies • Leverage performance data to inform keyword selection, ad copy, ad creatives • Analyze and present campaign results • Partner with cross-functional teams to create integrated campaigns

🎯 Requirements

• 5+ years hands-on experience with Paid Search and/or Paid Social • Experience managing high-growth performance budgets across a fragmented multi-market landscape (e.g., UKI, DACH, France, Benelux) • Skilled in building campaigns and ads directly in platform-native tools (e.g., Google Ads, Microsoft Ads, Linkedin, Facebook, 6sense) • Experience working with high-growth SaaS products, a deep understanding of the B2B sales funnel, and familiarity with the B2B MarTech stack, including Salesforce and Marketo • Skilled in trafficking ads, implementing tags in Google Tag Manager, and understanding server-side tracking and first-party data strategies • Results-oriented and data-driven, leveraging both qualitative and quantitative insights to guide decisions • Proven ability to build performance marketing channels from the ground up, scaled to a high level of paid spend, with a strong focus on high-impact, high-return initiatives • Strong interpersonal and communication skills, with the ability to collaborate effectively across technical and creative teams • High level of ownership and accountability, with experience managing multiple stakeholders and projects simultaneously • Bachelor's Degree

🏖️ Benefits

• flexible, employee-led remote model • professional development stipend • comprehensive health and parental leave plans • above-market total compensation through base salary, performance-based bonus/variable pay, and equity

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