Senior B2B Paid Media Buyer

🕒 September 28

🇨🇴 Colombia – Remote

💵 $4.5k - $5k / month

⏰ Full Time

🟠 Senior

📈 Performance Marketing

Where this job comes from

Posted on Scale Army Careers's careers page ↗Scale Army Careers's careers page, not through a job board

First seen by Remote Rocketship September 28

Still open on Scale Army Careers's site. Checked 11 hours ago.

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Logo of Scale Army Careers

Scale Army Careers

11 - 50 employees

Founded 2021

💼 Consulting

📣 Marketing

📦 Logistics

Consulting • Marketing • Logistics

Scale Army Careers is a remote-first recruiting and talent placement service that matches experienced marketing, sales, and technical professionals outside the U. S. (primarily Latin America and Africa) with high-growth U. S. companies. They handle candidate screening (including application forms, video interviews, take-home assignments), contract and payment administration, and provide ongoing support and onboarding guidance while placements work directly with client companies. Roles are typically full-time remote positions paid in USD through payroll platforms like Deel.

📋 Description

• Own paid acquisition strategy across Meta, Google, LinkedIn, X, CTV, and other channels • Build, launch, and optimize campaigns hands-on • Decide budget allocation and scale campaigns based on efficiency • Direct creative hypotheses, testing roadmap, and feedback loop with the in-house creative team • Connect ad performance to post-click outcomes with CRO, Sales, and Marketing • Ensure attribution accuracy and monitor lead quality, time to lead, SALs, and SQLs • Challenge targeting and ICP assumptions using performance data • Track performance using cost per MQL, MQL meetings held, cost per MQL meeting, Marketing SQLs, cost per Marketing SQL, and pipeline quality • Collaborate with the Head of Marketing, CEO, creative strategist, designer, video editor, copywriter, CRO, Sales, Sales Ops, and Marketing Team • Stabilize performance, scale effective channels, and grow toward a Growth Lead role

🎯 Requirements

• Senior-level, hands-on experience running paid acquisition, with deep Meta expertise • Track record of scaling spend while holding or improving downstream metrics such as meetings, SQLs, and pipeline • Strong HubSpot skills, including attribution and reporting • Daily AI fluency for analysis, reporting, copy iteration, and dashboard building • Comfort with ambiguity and ownership • B2B demand generation experience, especially lead generation with a sales-assisted funnel (strong plus) • Hands-on experience with LinkedIn, Google, X, or CTV (strong plus) • Availability to work 9 AM–5 PM EST / U.S. business hours aligned with the client's time zone • English proficiency sufficient for professional work • Resume in English and PDF format • Completion of application form and submission of a skills video • Candidates must be based in LATAM, Africa, or Eastern Europe

🏖️ Benefits

• Potential progression into Growth Lead with a team built around the role • Full-time schedule of 40 hours per week • Remote work arrangement

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