Senior eCommerce Specialist

🔥 14 minutes ago

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Scale Media

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2014

👥 B2C

🛍️ eCommerce

🧘 Wellness

B2C • eCommerce • Wellness

Scale Media is a direct-to-consumer digital brand platform and multi-brand company that builds, markets, and sells health, wellness, and beauty products. The company operates a portfolio of brands including 1MD Nutrition, Hair La Vie, Live Conscious, Tru Alchemy, and Essential Elements, offering supplements, hair care, and skin care products alongside health- and fitness-related content and tools. Scale runs the Scale Platform — an integrated environment combining product development, operations, and digital marketing — to drive e-commerce growth and improve the online customer experience.

📋 Description

• Build and lead a rigorous experimentation program across landing pages, PDPs, cart, checkout and post-purchase funnels • Develop test hypotheses, manage A/B and multivariate experiments, and apply statistical rigor to analyze results. • Translate insights into clear recommendations, next steps, and future test iterations. • Maintain a prioritized CRO roadmap aligned with business goals and revenue impact. • Own funnel analytics and performance dashboards; partner with analytics teams to ensure accurate tracking and reporting. • Use GA4, GTM, heatmaps, scroll maps, session recordings, and dashboards to identify friction points and opportunity areas. • Quantify test impact through test analysis, statistical validation and ROI modeling. • Regularly assess customer behavior to inform UX and content decisions. • Partner with UX/design, content, product marketing, acquisition, and dev teams to execute site updates and improvements. • Ensure all enhancements follow best practices for usability, accessibility, and mobile-first performance. • Conduct QA using device/browser testing tools to ensure flawless experiences across environments. • Work closely with brand, UX, dev, and marketing teams to unify the digital experience and support major initiatives. • Present test results, performance insights, and strategic recommendations to senior leadership. • Advocate for a test-and-learn culture across the organization.

🎯 Requirements

• 5–7+ years of experience in CRO, eCommerce optimization, web analytics, or growth-focused digital roles. • Deep hands-on expertise with A/B and multivariate testing tools (Optimizely, Adobe Target, VWO, etc.). • Advanced understanding of GA4, GTM, attribution, heatmaps, and behavioral analytics tools. • Strong analytical skills interpreting funnel data, validating tests, and modeling revenue outcomes. • Strong Shopify expertise (2+ years minimum) • Understanding of UX, usability principles, visual hierarchy, and user behavior patterns. • Highly motivated, proactively driven, and deeply passionate about building best-in-class digital experiences and achieving measurable results. • Goal-oriented mindset with a strong sense of ownership, accountability, and urgency to deliver impact. • Excellent communication skills with the ability to influence cross-functionally and present to leadership.

🏖️ Benefits

• Excellent Medical, Dental, Vision and Life insurance • Fully remote, full time position • Monthly WFH stipend • Generous Paid Time Off program • Discounted Products