Senior Manager, Brand and Content Strategy

Job not on LinkedIn

🔥 1 minute ago

🇮🇳 India – Remote

⏰ Full Time

🟠 Senior

💃 Brand Manager

👻 Ghost score 12%

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Logo of Semiconductor Insight

Semiconductor Insight

11 - 50 employees

Founded 2016

💼 Consulting

📣 Marketing

Consulting • Marketing • Semiconductors

Semiconductor Insight is a company that provides real-time data and analysis for the semiconductor industry. They focus on a wide range of categories related to semiconductors, including analog circuits, communication systems, control systems, digital circuits, diodes, embedded systems, integrated circuits, microprocessors, and more. Their offerings include reports and insights designed to help businesses stay ahead in the fast-paced semiconductor market. Additionally, they provide customer service and support through secure payment options and a money-back guarantee, along with updates on deals and special offers through their newsletter.

📋 Description

• Own and evolve the company's brand architecture, positioning, and identity system • Develop and maintain brand standards, governance frameworks, templates, and brand enablement across the organization • Ensure consistent application of brand identity, messaging, and visual standards across external touchpoints • Lead the company's external content strategy across owned, earned, and shared channels • Translate corporate messaging frameworks into narrative platforms and strategic storytelling themes • Create content to strengthen brand awareness, market differentiation, and stakeholder engagement • Establish content governance, editorial planning, and performance measurement frameworks • Champion AI-enabled tools, technologies, and automated workflows across brand and content programs • Partner with Marketing Services to embed tools and automated workflows into brand production • Support execution of the corporate marketing acquisition integration playbook • Coordinate marketing, communications, product marketing, HR, and leadership teams • Partner with Corporate Communications on internal and external messaging, executive communications, announcements, and reputation initiatives • Own corporate “About Us” content and narrative across web and external materials • Support senior leadership on strategic corporate readiness initiatives • Draft communications materials and stakeholder engagement assets • Partner with Communications, Finance, Legal, and external advisors to ensure aligned and compliant messaging • Lead, align goals and deliverables, and develop a growing team of direct reports • Manage contractors, creative partners, agencies, and strategic vendors • Foster a collaborative, high-performing culture focused on quality, innovation, and measurable business impact

🎯 Requirements

• Significant, demonstrable experience in brand strategy, content marketing, corporate marketing, corporate communications, or related disciplines in a B2B environment • Experience launching, scaling, and delivering measurably impactful programs • Proven experience developing and managing corporate brands within growth-stage, global, or enterprise organizations • Demonstrated success building content strategies and external engagement programs that support business objectives • Experience partnering effectively with senior executives and cross-functional stakeholders • Strong understanding of corporate messaging, reputation management, and stakeholder communications • Exceptional writing, storytelling, and editorial leadership skills • Experience supporting organizations through major corporate milestones and business transformation initiatives • Experience managing agencies, creative vendors, and distributed teams • Hands-on experience using AI-enabled tools and automation to scale content or brand programs • Track record of driving AI and automation adoption within a team • Preferred: experience in manufacturing, industrials, or product-driven sectors • Preferred: familiarity with executive communications environments • Preferred: high-growth company experience

🏖️ Benefits

• Fully remote work arrangement • Opportunity to lead a newly created strategic function • Opportunity to work with AI-enabled tools and automation to improve speed, quality, and scale • Leadership and development of a growing team • Collaboration with senior leadership and cross-functional stakeholders

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