Go-to-Market Strategy Analyst

🕒 April 29

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SentiLink

51 - 200 employees

Founded 2017

🔐 Security

💳 Fintech

💸 Finance

💰 $70M Series B on 2021-08

Security • Fintech • Finance

SentiLink is a company that partners with leading financial institutions to tackle identity theft and fraud at the point of application. Their solutions incorporate expert analysis and machine learning models to identify and manage fraud effectively. SentiLink targets various types of fraud including synthetic, identity theft, and first-party fraud, and provides flexible integration options such as APIs to suit diverse customer needs. With a focus on data security and a customer-centric approach, SentiLink delivers real-time insights and solutions to financial institutions and fintech companies, enhancing their ability to approve legitimate customers while minimizing fraud.

📋 Description

• Design and maintain tools and processes to supercharge our GTM engine • Connect and build the GTM tech stack into a cohesive, scalable system • Identify and execute on automation opportunities across the full funnel • Build tools to uncover and surface opportunities for revenue generation • Work closely with our revenue organization to translate business needs and pain points into clean, scalable solutions • Deeply understand our GTM motion to proactively identify process and analytics improvements

🎯 Requirements

• 4+ years in GTM systems, revenue operations, and/or software/product engineering • Hands-on experience with CRMs, revenue forecasting, and internal tools for non-technical teams • Fintech, fraud, identity, or regulated B2B background preferred • SQL fluency • Salesforce experience preferred • Python and/or JavaScript fluency preferred • Clay Sales Intelligence experience preferred • LLM power user • Experience building agents • Experimental mindset: able to move quickly from idea → prototype → production • Experience working alongside Sales, Partner Success, and Marketing teams • You thrive in 0→1 environments, take ownership, and iterate quickly with real-world feedback

🏖️ Benefits

• Employer paid group health insurance for you and your dependents • 401(k) plan with employer match (or equivalent for non US-based roles) • Flexible paid time off • Regular company-wide in-person events • Home office stipend, and more!

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