Marketing Coordinator

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🔥 0 minutes ago

🗣️🇧🇷🇵🇹 Portuguese Required

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Logo of SGA TI em Nuvem

SGA TI em Nuvem

11 - 50 employees

Founded 2010

🤖 Artificial Intelligence

Cloud Computing • Consulting • Artificial Intelligence

SGA TI em Nuvem is a specialized IT consulting company focused on cloud solutions that facilitate digital transformation for businesses. They offer a range of services including data center migration, disaster recovery, data modernization, and AI solutions aimed at optimizing operational costs and enhancing visibility in the cloud. With a commitment to intelligent technology and strategic partnerships, SGA aims to address real-world business challenges through innovative cloud-based strategies and automation, ensuring a competitive advantage for its clients.

📋 Description

• Lead and manage SGA's marketing operations, ensuring the rollout and execution of strategic goals with autonomy and independence. • Work in constant alignment with strategic marketing partners and consultancies to enhance the company’s deliverables. • Manage the department budget, ensuring the best ROI (Return on Investment) for campaigns and initiatives. • Lead the creation, structuring and publication of customer success stories/case studies, turning complex technical deliverables into compelling commercial-impact stories and social proof of authority. • Define and manage brand positioning strategy on social media, focusing on building SGA’s authority in the B2B technology market (Cloud, Cybersecurity and AI). • Oversee the development, content and optimization of SGA’s corporate website. • Plan, structure and coordinate the execution of corporate events, forums and brand activations (physical and digital) aimed at attracting and engaging mid-market and enterprise customers. • Develop and execute digital relationship journeys, email marketing campaigns and lead-nurturing strategies for corporate leads. • Use SGA’s CRM data to perform market intelligence analyses, mapping customer profiles, identifying consumption trends and providing the commercial team with strategic insights. • Monitor and analyze department KPIs (MQLs, customer acquisition cost, engagement, traffic), translating metrics into action plans.

🎯 Requirements

• Proven experience in senior coordination or marketing management roles, preferably in the B2B technology market or complex services. • Generalist profile with practical expertise in the following areas: Content Marketing (focus on case studies/customer success stories), Corporate Events, Email Marketing, Social Media and SEO/Website. • Strong data orientation: hands-on experience extracting, analyzing and making decisions based on CRM data (Salesforce, HubSpot or similar). • Ability to lead projects and collaboratively align expectations with external strategic partners. • Excellent verbal and written communication skills for producing and reviewing high-impact institutional materials.

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