Global Omnichannel Customer Engagement Lead

🕒 March 20

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Sobi - Swedish Orphan Biovitrum AB (publ)

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 1991

🧬 Biotechnology

💊 Pharmaceuticals

⚕️ Healthcare Insurance

Biotechnology • Pharmaceuticals • Healthcare Insurance

Sobi - Swedish Orphan Biovitrum AB (publ) is a global leader in providing innovative treatments for people with rare diseases. Specializing in therapeutic areas such as haematology and immunology, Sobi is committed to improving patient access to medicines for rare and debilitating conditions. With a strong R&D pipeline, the company is actively pursuing new therapies and collaborating globally to transform patient care in areas such as haemophilia and immune thrombocytopenia. Sobi also engages in extensive sustainability and humanitarian aid programs, demonstrating a firm commitment to patient-centric care and societal contributions.

📋 Description

• Responsible for delivering seamless and engaging experiences for healthcare professionals (HCPs) and other key stakeholders across all platforms • Accelerating brand engagement and topline growth • Work in close collaboration with global cross functional and affiliates teams • Develop impactful customer journeys, high quality content and engage affiliates in effective deployment across channels • Experience in rep triggered and blast emails, webinar platforms, HCPs portals, content tagging, Veeva and KAM orchestration is essential • Communicate to stakeholders at all levels with clarity and vision • Shape the digital and omnichannel roadmap for Sobi

🎯 Requirements

• University degree level education –Marketing, Engineering, Data or Computer Science • Digital/omnichannel experience at regional or global, including leading extensive digital projects within the pharmaceutical industry • Additional commercial experiences including sales, marketing and business intelligence • Experience in Cardiometabolic disorders is desirable • Proficient with CRM ecosystems such as Veeva • Data driven with strong data and analytics skills, Qlick/Power BI • Desirable experience in data flows/warehouse • Experienced in marketing automation across different customer segments • Ability to communicate complex digital strategies in simple, compelling narratives • Cross-cultural leadership, effective communication and team working skills • Multi stakeholder project management and leadership experience, delivering results on time and within budget • Flexibility, ability to manage change and operate in an environment of uncertainty • Fluency in written and spoken English • Additional European language skill is desirable

🏖️ Benefits

• Employees can work remotely