Creative Strategist, UGC & Performance Ads

🔥 3 minutes ago

🇩🇪 Germany – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎨 Creative Strategist

👻 Ghost score 15%

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Social Heaven

WebsiteLinkedInAll Job Openings

1 - 10 employees

Founded 2021

📣 Marketing

🛍️ eCommerce

Marketing • Advertising • eCommerce

Social Heaven is an advertising agency specializing in user-generated content (UGC) for a variety of industries. The company offers creative ad solutions, connecting brands with a diverse network of content creators to enhance brand visibility and engagement. Founded in 2022, Social Heaven excels in crafting innovative and high-converting UGC ads across multiple platforms, benefiting clients with improved performance and conversion rates.

📋 Description

• Analyze the product, target audience, reviews, and competition to develop performance-focused angles • Write concepts, hooks, and scripts for UGC ads, street interviews, and advertorials • Select suitable creators based on brand, target audience, angle, creator type, language, industry, and credibility • Source creators proactively when no suitable match is available in the existing pool • Brief creators, answer questions, review raw footage, and coordinate reshoots • Review incoming content for brand fit, messaging, compliance, and editing quality • Serve as the primary creative point of contact for brands • Present concepts, gather and evaluate client feedback, and manage approvals and coordination rounds • Derive the next creative wave from results and client objectives • Analyze the performance of hooks, creators, and formats, and apply learnings to new concepts • Be responsible for determining which finished ads are delivered to clients

🎯 Requirements

• Experience in creative strategy, UGC, social advertising, or content development, ideally in an agency, DTC brand, or creator environment • Understanding of what makes an ad convert; experience with Hook Rate, Hold Rate, CTR, and CPA • Ability to write audience-specific hooks, scripts, and briefs • A strong eye for selecting credible creators • Confident and professional communication with clients • Strong organizational skills and ability to work independently, especially in a remote setup • Native-level German and good English • Alignment with the values of customer delight, authenticity, a commitment to quality, reliability, and a friendly team culture

🏖️ Benefits

• 100% remote work possible, or hybrid work from Cologne and Hamburg • Permanent employment contract • Professional development budget • Coaching • Annual development reviews • Regular team events • Trade shows and conferences • Workation opportunities • Hardware of your choice • Meal allowance • Public transport pass • Urban Sports Club membership • Two offices with rooftop terraces • Dogs welcome • Remote-first team • Substantial creative freedom and room to shape your work • Support from Media Buying, Analytics, and Account Management • Career opportunities within the trafficdesign group

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