Head of Demand Generation

🔥 4 minutes ago

🇩🇪 Germany – Remote

⏰ Full Time

🔴 Lead

📈 Performance Marketing

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Softr

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2020

💼 Consulting

📣 Marketing

🛍️ eCommerce

💰 Series A on 2022-01

Consulting • Marketing • eCommerce

Softr is a platform that enables users to build web applications and websites without coding. It provides tools and templates for creating various digital solutions, catering to users looking for easy and intuitive web development alternatives.

📋 Description

• Own the full pipeline function, including strategy, execution, and the team behind it • Set and achieve pipeline and MQL targets • Develop full-funnel strategy across paid, email, lifecycle, and campaigns • Allocate budget and report on performance • Manage and develop a two-person demand generation team • Own marketing automation and attribution infrastructure • Align with sales on lead quality, handoffs, and follow-through • Turn marketing investment into revenue

🎯 Requirements

• 6–8+ years in B2B SaaS demand gen • At least 2 years managing a team • Comfortable owning paid performance and systems, not just strategy decks • Strong data skills, including dashboard building, attribution analysis, and making budget cases • Experience with PLG or product-led + sales hybrid is a strong plus • Hands-on with HubSpot or equivalent • High ownership and grit • Sharp written communication • Ability to brief content teams, pitch leadership, and write clear copy

🏖️ Benefits

• Competitive salary and equity options • Fully remote and flexible work schedule • Annual company retreat and team gatherings • High ownership, zero bureaucracy • Opportunity to build up sales motion from the ground up and have an outsized impact on the company’s trajectory • Work directly with the founders and leadership team • Daily dose of customer love and positive feedback • Well-resourced, profitable company backed by leading investors