Head of Growth – Performance Marketing

Job not on LinkedIn

🔥 13 hours ago

🇩🇪 Germany – Remote

⏰ Full Time

🔴 Lead

📈 Performance Marketing

👻 Ghost score 12%

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🗣️🇩🇪 German Required

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Logo of WE GO BEYOND GmbH

WE GO BEYOND GmbH

1 - 10 employees

Founded 2023

🤝 B2B

📣 Marketing

🤖 Artificial Intelligence

B2B • Marketing • Artificial Intelligence

WE GO BEYOND GmbH is a marketing services company that specializes in helping B2B services create effective marketing engines to generate pipelines and foster trust. The company emphasizes authenticity in relationships, believing that true connections are formed when individuals present themselves in their unfiltered forms. Their approach combines elements of content creation, personal branding, and corporate branding, leveraging AI to enhance their services.

📋 Description

• Own the D2C and performance marketing business • Lead performance marketing, CRM, and online revenue initiatives with a focus on revenue and profitability • Drive new customer acquisition through paid channels, SEO, and social media • Test and scale new acquisition channels • Develop the online shop and customer journey based on relevant metrics • Lead the marketing team and external agencies • Work closely with Operations and Logistics • Expand the scope of responsibility as the business grows

🎯 Requirements

• Several years of progressively increasing responsibility in performance marketing and D2C growth • Experience working for a company with its own physical product • Experience with D2C and e-commerce topics • KPI-driven management of performance marketing, CRM, and online shop initiatives (CAC, ROAS/MER, LTV, conversion rate, contribution margin) • Structured, well-prioritized approach to work • Hands-on mentality, including when working with limited resources • Fluent German and English, both written and spoken

🏖️ Benefits

• Build and lead your own team • Own budget responsibility • Short decision-making processes • Fixed salary plus performance-based bonus • Significant freedom to shape and develop the business • Clear career development path

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