Paid Social Manager

🕒 May 4

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Logo of Solace

Solace

1 - 10 employees

⚕️ Healthcare Insurance

🧘 Wellness

🌍 Social Impact

Healthcare Insurance • Wellness • Social Impact

Solace is a healthcare advocacy company that connects patients and their families with skilled advocates, such as doctors, nurses, and other healthcare experts. Their mission is to empower patients and improve healthcare outcomes by assisting with the navigation of the complex healthcare system. Solace provides support in areas like scheduling, communicating with medical teams, and insurance dealings, and advocates are covered by Medicare and Medicare Advantage plans. The platform ensures patients receive personalized support through phone or video consultations, assisting with everything from chronic illness management to healthcare paperwork.

📋 Description

• Own Meta performance end-to-end: strategy, structure, testing, and budget allocation. • Build a creative feedback loop with our brand team, leveraging tools like Motion to surface actionable insights. • Monitor full-funnel performance — not just platform KPIs — and diagnose what's driving wins and losses. • Partner with our CRO Specialist to align ad creative with landing page experience. • Own paid social tracking and measurement: pixel/CAPI health, lead quality signals, and UTM hygiene. • Collaborate with Data/Analytics to sharpen reporting and keep KPI definitions consistent. • Lead our expansion into TikTok and Snapchat. • Translate account performance into clear, usable insights for the broader team. • Manage and develop an associate.

🎯 Requirements

• 3–6+ years of paid social experience, with recent hands-on ownership of 7-figure+ Meta accounts. • Proven ability to optimize toward real business outcomes — not CTR and CPA in a vacuum. • Strong creative judgment: you can identify what's working and articulate why. • Deep fluency in tracking and measurement: Pixel + CAPI, event definitions, UTM hygiene, funnel reporting. • Experience in lead gen, healthcare, insurance, or other high-consideration verticals. • TikTok and/or Snapchat experience a plus. • Applicants must be based in the United States.

🏖️ Benefits

• All legitimate communications come from official solace.health emails only or ashbyhq.com. • Report suspicious activity to [email protected] or [email protected].

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