Product Marketing Manager

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🕒 April 28

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SplitMetrics

WebsiteLinkedInAll Job Openings

51 - 200 employees

🤖 Artificial Intelligence

☁️ SaaS

Artificial Intelligence • SaaS • Marketing

SplitMetrics is a leading SaaS company focused on optimizing and automating Apple Search Ads campaigns and enhancing app store performance. Through its product suite, including SplitMetrics Acquire, SplitMetrics Optimize, and App Radar by SplitMetrics, the company offers AI-driven solutions to increase mobile app growth, streamline user acquisition, and enhance marketing efficiency. SplitMetrics also provides a full ecosystem of services that include A/B testing, ASO, and market intelligence, helping mobile-first companies scale effectively and achieve higher ROI in the app marketplace. Their platform is designed to democratize mobile app and game growth, leveraging AI to deliver actionable insights and improve conversion rates.

📋 Description

• Drive the adoption of new products and services SplitMetrics launches across multiple products, including SplitMetrics Acquire and App Radar • Ensure internal alignment and up-to-date knowledge in customer-facing teams on the product’s capabilities and their value • Optimise our communications to deliver higher performance in core user segments • Own the go-to-market strategy for new features and improvements we introduce, with the focus on driving adoption • Define the positioning, messaging, and narrative for the new features and product improvements together with the marketing team • Build and refine internal enablement materials that help our sales, customer success, support, and business development teams achieve their goals • Evaluate the results of product launches to adjust our product strategy together with the Product Managers team • Keep our customers informed and engaged, e.g., via monthly newsletters • Optimise automated communications workflows for higher performance • Build, refine, and keep competitive battle cards up to date • Improve core product marketing processes with AI workflows to simplify keeping internal knowledge up-to-date

🎯 Requirements

• 4+ years of experience as PMM in B2B SaaS or consumer apps • Experience in creating marketing assets, such as emails, internal enablement decks, product data sheets, battle cards, and other • Experience working in marketing for the US & EMEA markets • Exceptional English, both written and spoken • Sense of ownership in everything you do • Ruthless prioritisation and execution skills – you do what’s needed and find creative ways to solve problems • Comfortable collaborating with a diverse set of stakeholders across Product, Marketing, Engineering, Sales, Customer Success, and Support • AI-native who seeks opportunities to improve routine workflows through AI without introducing slop in key deliverables and documents • Previous experience in marketing technology is a plus, but not a requirement

🏖️ Benefits

• Time Off: Vacation and public holidays following your country's regulations. Additional PTOs annually for personal rejuvenation. • Health and Wellness: Medical insurance or health care compensation. Paid sick leave to prioritize your well-being. • Professional Development: Top online/offline conferences and mobile industry events. Internal courses for continuous professional development. • Performance and Growth: Micro-management-free and supportive management style. Semi-annual performance review sessions. New career opportunities through our internal mobility program. • Team Engagement: Corporate online events and offline team retreats. Collaboration between teams through shared OKRs. Environment conducive to open dialogue and constructive feedback. • Work Flexibility: Flexible working schedule for a better work-life balance. Remote-first working environment. • Workspace Options: Coworking costs coverage program. Office hubs in key locations for a convenient and productive work environment.