Associate Brand Manager

🔥 0 minutes ago

Apply Now

Find Similar Remote Jobs

Set Up Email Alert For New Jobs

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume

Stanley Black & Decker, Inc.

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1843

🚘 Automotive

🏗️ Construction

📦 Logistics

💰 Post-IPO Debt on 2023-03

Automotive • Construction • Logistics

Stanley Black & Decker, Inc. is a leading global provider of tools, outdoor products, and industrial solutions. Known for its iconic brands such as DEWALT, CRAFTSMAN, and Stanley, the company offers a wide range of tools and solutions for various industries, including engineered fastening and manufacturing technologies. Headquartered in New Britain, Connecticut, Stanley Black & Decker is committed to innovation, sustainability, and empowering people through its community initiatives. The company plays a significant role in the skilled trades sector, focusing on upskilling and inclusive culture, aiming for a positive impact on both the planet and its people.

📋 Description

• Support the Director and Brand Manager in developing and executing brand strategies across STANLEY and BLACK+DECKER portfolios • Analyze market trends, consumer insights, and competitive activity to inform strategy and tactical plans • Manage daily project activities and deliverables, ensuring alignment with brand objectives • Own the project portfolio and collaborate with Product, Sales, Commercial, and Design teams • Support campaign objectives, KPI alignment, and performance analysis; recommend execution improvements • Coordinate and execute integrated digital marketing campaigns with North America Centers of Excellence • Manage creative development processes, including initiating jobs, developing creative briefs, reviewing creative outputs, and providing feedback • Support marketing plans covering packaging, photography, digital content, sales kits, and video content • Lead development and adherence to STANLEY and BLACK+DECKER brand guidelines • Collaborate with Product, Sales, and Commercial teams during new product innovation and development • Track and report brand performance metrics, campaign effectiveness, and project progress • Prepare presentations and reports for senior management • Support budget management and resource allocation for brand initiatives

🎯 Requirements

• 2+ years of brand marketing experience, preferably working in a large matrixed organization • Bachelor’s degree in marketing or communications • Experience in brand campaign development and execution • Ability to interpret data and analytics to understand end-user needs and solve problems • Strong communication and interpersonal skills for managing internal and external partners • Strong business acumen, including financial and budget management skills • Exceptional project management and organizational skills

🏖️ Benefits

• Competitive salary • Benefits plan and entitlements unique to country of hire • Career paths and opportunities to grow and develop skills • Access to digital learning portal, Lean Academy, and online university • Certificates and specializations from renowned colleges and universities • Diverse and inclusive culture • Volunteerism, giving back, and sustainable business practices • Global company with opportunities across multiple career paths