Head of Marketing

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October 26

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Stord

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SaaS • Transport • eCommerce

Stord is a cloud supply-chain company that combines fulfillment network operations with integrated SaaS (OMS/WMS) to power omnichannel and DTC e-commerce brands. It provides warehousing, last-mile and transportation services, order routing, inventory management, and consumer-facing delivery tools to improve conversion, speed up fulfillment, and protect brand experience. Stord serves growing B2B and direct-to-consumer brands across food & beverage, beauty, apparel and other retail categories, offering a customizable fulfillment network and software platform to optimize costs and delivery performance.

1001 - 5000 employees

Founded 2015

☁️ SaaS

🚗 Transport

🛍️ eCommerce

📋 Description

• Orchestrate an integrated marketing strategy that reinforces Stord into the default operating system for mid-market DTC and omnichannel brands and scales Stord’s entry into the full breadth of brands (SMB → Mid-Market). • Own aggressive pipeline, bookings, and brand-affinity goals in partnership with Sales, Product, and Customer Success. • Lead a high-performance team—spanning partnerships, outbound/demand gen, product marketing, comms/PR, content, design, and events. • End-to-end ownership of paid/organic, ABM (where applicable), lifecycle, and partner co-marketing. Build a predictable pipeline that exceeds ARR targets. • Drive a partner-friendly brand identity in the market and foster through direct relationships, commercial engagements, and alliances with key players in the space. • Drive high-intent pipeline through tactical referral relationships with key consultants, vendors, and leaders in the space. • Position Stord as the leader in a crowded market of ‘modern’ 3PLs, ecommerce SaaS, and headless-commerce tools. Translate product capabilities into differentiated stories, narratives, messaging, and launch motions. • Elevate Stord to commerce-enablement leader through strong brand message and narrative. Own corporate narrative, PR, social thought leadership, and analyst relations. • Develop and drive robust content production on efficient processes, costs, and systems. Produce leading, high-value content across video and written that is consumed by DTC founders and ecommerce leaders. • Expand Stord Summit, dinners, experiences, franchise dinners, partner events, and trade-show presence. Launch Stord’s first, successful DTC conference – bringing together high-value offers, learnings, and peers. Stand up a community program for DTC founders. • Streamline existing GTM tech stack and ensure maximum efficiency through automation, available enrichment, and tooling. Develop multi-touch attribution for real-time, deep ROI visibility. • Recruit, mentor, and retain A-players; foster a bias-toward-action, high-ownership ethos.

🎯 Requirements

• 10+ years progressive marketing leadership, including 5+ years owning a full-funnel GTM in VC-backed, high-growth B2B SaaS or tech-enabled services. • Demonstrated track record of building $100M+ ARR pipelines with hyper-efficient budgets and improving unit economics. • Established experience in multi-product company building pipeline for different sales models & motions. • Experience marketing to mid-market brands ($25M–$500M GMV) and partnering closely with Sales to support enterprise motions (multi-stakeholder, 6-figure ACVs). • Bonus: prior work in ecommerce SaaS, headless commerce, or modern 3PL.

🏖️ Benefits

• Flexible work arrangements