
11 - 50 employees
🛒 Retail
📱 Media
💰 Seed Round on 2022-02
Retail • Media • Marketing
The Looma Project is a company focused on in-store digital media with an emphasis on storytelling, education, and product recommendations. They offer a unique media platform where merchandise and media are co-located, aiming to authentically educate and inspire consumers at the point of decision. Their Relay™ content engine is a global marketplace of docu-style filmmakers and creators, optimized for creating content that influences purchasing decisions in-store. The Looma Project represents a significant growth opportunity for retailers, enhancing category lift and sales metrics through effective in-store media solutions.
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11 - 50 employees
🛒 Retail
📱 Media
💰 Seed Round on 2022-02
Retail • Media • Marketing
The Looma Project is a company focused on in-store digital media with an emphasis on storytelling, education, and product recommendations. They offer a unique media platform where merchandise and media are co-located, aiming to authentically educate and inspire consumers at the point of decision. Their Relay™ content engine is a global marketplace of docu-style filmmakers and creators, optimized for creating content that influences purchasing decisions in-store. The Looma Project represents a significant growth opportunity for retailers, enhancing category lift and sales metrics through effective in-store media solutions.
• Building and managing a book of business with alcohol brands, selling both media buy and content production • Building top-of-the-funnel prospects and leading them through the sales pipeline to deal close • Educating brands and their agencies about their need for optimized point-of-decision content • Cultivating relationships of trust and respect with brand marketing executives • Designing and pitching content strategies to develop impactful content that aligns with Looma’s human-centric approach and brands’ marketing objectives
• Experience selling alcohol advertising to some blend of brand marketers, shopper marketers, media agencies, and/or sales reps at brands (all four is ideal!) • Experience in the retail and alcohol world; deep expertise in sales cycles and organizational dynamics • Very analytically savvy / loves studying performance & optimizing • Loves beautiful content & has strong consumer / branding instincts • Self-guided and able to work with multiple stakeholders and ambiguity • Proficient in pipeline management • Experience managing a book of business and hitting/exceeding quarterly goals (especially if it was an ad or analytics product), preferred • Experience in a startup, preferred
• Employee coverage for health, dental, and vision • Unlimited PTO (3-week minimum) • Flexible office setting (office, flex, or WFH, with associated stipends) • Paid parental leave (6-12 weeks) • 401(k) plan • Craftsmanship & wellness stipends
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