Senior Customer Marketing Partner

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🕒 March 26

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Logo of Thryv

Thryv

1001 - 5000 employees

☁️ SaaS

🤝 B2B

SaaS • B2B

Thryv is an all-in-one SaaS platform that helps small businesses manage marketing, sales, operations, and payments from a single dashboard. It combines website and online listings management, SEO, reputation and social media management, CRM, appointment scheduling, invoicing and automated payments, pipeline and marketing automation, AI-powered tools, and workforce features like payroll and tax automation. Thryv focuses on onboarding and ongoing support to help local and multi-location small businesses get discovered, convert leads, and grow efficiently.

📋 Description

• Leads and manages Thryv’s online customer community, focusing on driving engagement, connection, participation, and peer-to-peer inspiration. • Defines and executes a consistent, on-brand community experience that reflects Thryv’s voice, values, and evolving brand across all community and advocacy touchpoints. • Develops, manages, and executes community engagement and advocacy programs, including recognition and customer champion initiatives, that provide ongoing value and foster participation, loyalty, and visibility. • Partners with Product Success as a Product Marketing counterpart for the online academy, shaping how education is positioned, packaged, and surfaced to drive engagement and adoption. • Integrates product information, learning priorities, customer insights, and success stories to support the creation of marketing, enablement, and advocacy assets that advance customer learning and adoption. • Collaborates with Product, Marketing, Sales, CX, and the online academy team to ensure education and advocacy experiences are intuitive, discoverable, and aligned with customer needs and business goals. • Amplifies advocacy, trust, and customer enablement by promoting community participation, education engagement, and authentic customer proof points across relevant channels. • Establishes, tracks, and analyzes success metrics for community engagement, education awareness, and advocacy participation, translating trends and insights into actionable recommendations for cross-functional teams.

🎯 Requirements

• Bachelor’s degree (or international equivalent), or equivalent experience, required. • 5+ years of related experience, required. • 9+ years of related experience, preferred. • 8+ years of related experience in customer marketing, community management, or product marketing, preferred. • B2B and SaaS experience strongly preferred. • Proven track record of building and managing successful customer communities, including driving engagement, retention, and advocacy. • A passion for community-building, customer connection, and leveraging engagement to drive business outcomes. • Experience collaborating with cross-functional teams, including Product, CX, Marketing, and Sales with the ability to influence cross-functional partners without direct ownership of execution. • Experience partnering closely with Product teams to support customer education, adoption, or go-to-market initiatives. • Strong interpersonal and communication skills, both written and verbal, with a sharp eye for brand consistency. • Strong project management and organizational skills with the ability to prioritize effectively, manage deadlines, and self-direct work while balancing multiple competing priorities in a fast-paced environment. • Analytical mindset with the ability to interpret engagement data and customer insights to identify trends and develop data-driven recommendations. • Excellent problem-solving skills with the ability to implement creative and innovative solutions. • Familiarity with community platforms, social channels, or learning platforms. • Ability to travel less than 5% of the time. • Must be 18 years of age or older. • Must successfully complete pre-employment screening process, as required. • Must successfully complete any required training or orientation courses, as needed.

🏖️ Benefits

• Competitive medical, dental, and vision plans, plus a wellness program with added incentives • 401(k) savings plan with company match and employee stock purchase plan • Continuing education benefits with tuition assistance programs • One week of paid time off at the end of the year, in addition to our standard paid time off policy.

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