Marketing Manager

🔥 5 minutes ago

🇮🇹 Italy – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

👻 Ghost score 11%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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The Quality Group

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2021

🍽️ Food & Beverage

🏥 Healthcare

🏭 Manufacturing

Food & Beverage • Healthcare • Manufacturing

The Quality Group is a company that unites the brands ESN and More Nutrition to provide premium products for health, enjoyment, and performance, emphasizing direct-to-consumer and social commerce. They primarily cater to the fitness and gym community, being the German market leader in sports nutrition with products such as protein powders and supplements. With headquarters in Hamburg, they have over 900 employees and maintain a high-performance culture focused on sports nutrition and healthy eating.

📋 Description

• Develop and execute the Italian brand and marketing strategy by aligning global direction with local consumer insights • Define the marketing activation calendar and lead the planning and execution of 360° campaigns across all relevant channels • Help define the local product portfolio focus based on market needs and opportunities • Lead integrated brand campaigns by briefing assets that are brand-compliant and tailored to the Italian audience • Manage agencies to ensure timely, high-quality campaign execution • Track key brand metrics and campaign performance to drive continuous improvement • Collaborate cross-functionally to deliver a consistent brand experience across D2C and retail channels • Lead retail media and shopper marketing initiatives with key Italian retailers online and in-store • Act as the brand guardian for Italy, ensuring consistency in tone, messaging, and visual identity • Partner with local Commercial teams and stakeholders to align marketing with market goals • Monitor competitors, trends, and new market opportunities and derive actionable plans • Work with cross-functional teams, agencies, and local retailers to grow the brand’s presence in Italy

🎯 Requirements

• 4–6 years of experience as a Brand or Marketing Manager in consumer goods within FMCG, responsible for 50m+ revenue • Strong expertise in brand building and integrated campaigns including mass media, influencers, and retail media within the Italian market • Hands-on experience in D2C environments, social media (Meta, TikTok), retail media, and shopper marketing • Ability to build impactful and consistent digital consumer journeys • Strong hands-on project management and cross-functional collaboration skills • Strategic, creative, and data-driven mindset with confidence in using digital marketing tools • Fluent in English and Italian (both written and spoken)

🏖️ Benefits

• Flexible working hours and remote work options • Workation • 28 days vacation/year • Attractive employee discounts • Ongoing opportunities for professional growth and responsibility • Diverse and inclusive culture • Strong sense of team spirit