Senior Marketing Manager, Public Sector

🕒 May 22

🐊 Florida, Maryland, +2 more states – Remote

🐊 Florida – Remote 🦀 Maryland – Remote 🤠 Texas – Remote ⚔️ Virginia – Remote

💵 $150k - $185k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

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UiPath

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2005

🤖 Artificial Intelligence

🤝 B2B

☁️ SaaS

Artificial Intelligence • B2B • SaaS

UiPath is a leading enterprise automation platform that specializes in Robotic Process Automation (RPA) and artificial intelligence to streamline repetitive tasks and enhance operational efficiency. By leveraging advanced AI technology, UiPath enables companies across various sectors to automate their workflows, allowing them to focus on more strategic initiatives. Their solutions empower organizations to improve productivity, reduce costs, and transform their business processes through intelligent automation.

📋 Description

• Own and drive the marketing strategy for UiPath’s public sector segment • Lead demand generation programs designed to build awareness • Plan and execute integrated campaigns targeting public sector decision-makers • Develop positioning and messaging for government audiences • Partner with sales and alliances on co-marketing campaigns • Drive high-impact events and sponsorships • Collaborate cross-functionally with product marketing and PR • Measure and report on campaign performance and ROI • Stay ahead of industry trends in government digital transformation

🎯 Requirements

• 7–10 years of B2B marketing experience • At least 3+ years in public sector marketing (federal is a must) • 2+ years working for a tech/software company • Proven success in designing and executing integrated marketing campaigns • Deep understanding of the public sector buying cycle, procurement processes, and compliance considerations • Experience with digital marketing channels • Strong written and verbal communication and storytelling skills • Analytical mindset with the ability to interpret data and measure performance • Collaborative team player in a fast-paced, global, high-growth environment • Experience with marketing tools and platforms (Salesforce, Marketo, 6 Sense etc.) • Utilization of AI tools in Marketing campaigns

🏖️ Benefits

• Offers Equity • $20 Bonus