Underdog Fantasy
Gaming • Sports • B2C
Underdog Fantasy is a company specializing in fantasy sports and sports betting. Despite the technical issue mentioned in the text, it provides a platform where users can engage in fantasy sports contests, draft teams, and potentially win prizes based on the performance of real-world athletes. The company's focus is on providing a fun and competitive experience for sports fans who want to test their skills and luck in fantasy leagues and sports-related betting.
Associate, Retention & CRM
Job not on LinkedIn
November 7
Underdog Fantasy
Gaming • Sports • B2C
Underdog Fantasy is a company specializing in fantasy sports and sports betting. Despite the technical issue mentioned in the text, it provides a platform where users can engage in fantasy sports contests, draft teams, and potentially win prizes based on the performance of real-world athletes. The company's focus is on providing a fun and competitive experience for sports fans who want to test their skills and luck in fantasy leagues and sports-related betting.
📋 Description
• Execute customer communication campaigns across our email, push notification, and in-app message channels. • Collaborate with the senior team to design and execute promotional campaigns. • Monitor and analyze campaign performance and report on actionable insights. • Drive experimentation through A/B testing to optimize campaign performance. • Regularly monitor CRM campaign execution, including during on-call hours as needed. • Learn and grow within a fast-paced, dynamic environment, gaining hands-on experience in sports gaming retention.
🎯 Requirements
• 1+ years of CRM or lifecycle marketing experience (preferably in gaming, ecommerce or tech). • Experience with A/B testing, data analysis and campaign reporting. • Outstanding attention to detail and ability to balance multiple priorities. • Comfortable writing copy and basic HTML. • Thrives in a fast-paced environment and is eager to learn more about sports gaming retention strategies. • Even better if you have: • Experience with CRM platforms like Braze or Optimove. • Familiarity with analytics tools like Looker, Sigma, or similar.
🏖️ Benefits
• Unlimited PTO (we're extremely flexible with the exception of the first few weeks before & into the NFL season) • 16 weeks of fully paid parental leave • Home office stipend • A connected virtual first culture with a highly engaged distributed workforce • 5% 401k match, FSA, company paid health, dental, vision plan options for employees and dependents
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