Branding Analyst, Mid-level

🕒 April 30

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Unna

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2024

📚 Education

🤝 B2B

Education • B2B

Unna is a professional education and training organization (presented in the text under the Conquer/Wiser Educação branding) that offers undergraduate and postgraduate programs, MBAs, corporate training and online courses. Its offerings focus on leadership, management, project and agile methodologies, data analysis and business intelligence, artificial intelligence for leaders, marketing and digital strategy, sales and negotiation, soft skills and technical upskilling. Unna serves individual professionals and enterprise clients, provides specialized corporate training (Conquer for companies, Conquer English, Conquer Plus), and emphasizes practical, market-oriented learning with large student reach and corporate partnerships.

📋 Description

• Monitor and analyze branding metrics, identifying opportunities for optimization and brand growth • Support the development of campaigns, creative concepts and narratives for communication cycles and brand launches • Develop and oversee strategies with creators, UGC and influencers to strengthen brand awareness, consideration and connection • Build and execute brandformance strategies, linking brand building with performance and results generation • Support the planning and oversight of event production and brand activations • Develop marketing and branding strategies for franchisees, providing guidance and initiatives to strengthen the brand at the local level

🎯 Requirements

• Previous experience in branding, marketing or communications • Knowledge of brandformance and the interpretation of brand and performance metrics • Background in digital marketing, content and building brand narratives • Experience in planning and producing events and activations is a plus • Knowledge of local/cooperative marketing strategies or working with franchises is a plus • Familiarity with tools such as Meta Ads, Google Analytics/GA4, Looker Studio or monitoring dashboards • Proficiency in strategic presentations (Google Slides/PowerPoint) • Familiarity with project management tools such as Notion, Trello, Asana or similar • Strong analytical skills to track metrics and turn data into actionable decisions • Excellent writing, creative thinking and strategic brand vision • Hands-on, organized profile with good multi-project management skills • Degree in Marketing, Advertising, Communications, Business Administration or related fields • Courses or certifications in Branding, Growth, Media, Digital Marketing or Planning are advantageous • Additional knowledge or training in Branding, Consumer Insights or Brand Strategy is a plus

🏖️ Benefits

• Meal or food allowance • Health insurance (with co-pay and dependent coverage) • Dental plan • Life insurance • Day off during your birthday month • Home office allowance and equipment support • Gympass • Pharmacy partnership (ECX card)