Paid Traffic Analyst, Junior

🕒 May 15

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UOL

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

👥 B2C

🛍️ eCommerce

📱 Media

B2C • eCommerce • Media

UOL is a comprehensive online platform offering a variety of services, including news, entertainment, education, and digital payments. The company provides streaming services like UOL Play and various content such as podcasts, sports coverage, and articles on politics and economics. UOL also facilitates eCommerce and online business solutions, catering to both individual consumers and businesses.

📋 Description

• Manage paid traffic campaigns (Meta Ads, Google Ads and/or other platforms); • Monitor and analyze performance metrics (CTR, CPC, CPA, ROAS, conversions, leads, etc.); • Implement optimizations and propose continuous improvements for campaigns; • Manage a varied client portfolio, ensuring organization, meeting deadlines and quality service; • Provide client support, clarifying doubts, presenting results and aligning expectations; • Collaborate with other teams (creative, Customer Success, sales, strategy) to align campaigns and materials; • Review briefs, creatives and copy, ensuring they are aligned with the defined strategy; • Update reports and internal monitoring systems.

🎯 Requirements

• Currently pursuing a Bachelor's degree in Marketing, Advertising, Social Communication, Business Administration or related fields. • Knowledge and experience in paid traffic. • Familiarity with digital performance metrics and KPIs. • Experience with or aptitude for client/customer service.

🏖️ Benefits

• Meal allowance and/or meal voucher. • Transportation voucher. • Private pension plan. • Health and dental insurance. • Life insurance. • Partnership with TotalPass. • ZenKlub for online therapy. • UOL Care: psychological, nutritional, physiotherapy and physical education support. • Extended maternity and paternity leave. • Childcare assistance. • Discounts through partnerships with major institutions such as FIA, FAAP, PUCRS and UNINASSAU, plus 50% off all courses available on the Portal Educação platform. • 70% discount on the English 2.0 course on the Portal Educação platform and 50% discount on EA Banking School courses. • No dress code: the important thing is to wear what makes you feel comfortable. • #TáDeParabéns: day off on your birthday. • Baby gift: present for newborns.