Senior Digital Media Consultant

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Valtech

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

Founded 1997

🤝 B2B

☁️ SaaS

B2B • Marketing • SaaS

Valtech is a global digital agency focusing on experience innovation. They strive to transform businesses through a combination of technology, marketing, and data strategies. Valtech helps companies elevate their digital presence and drive commerce strategies, enhance enterprise digital transformations, and unlock marketing and performance potential. They also utilize data and AI to help organizations harness the power of information. With offices around the world, Valtech partners with businesses to shape their digital futures, offering a range of services and insights designed to enhance customer experiences.

📋 Description

• Analyze media audiences, channels, target audiences, and placement locations; • Interpret media briefings; • Develop and present strategic and tactical media plans; • Lead the operational process of requesting and evaluating proposals from media outlets; • Implement digital campaigns, monitoring and optimizing their performance; • Oversee and track published creative assets; • Monitor the entire post-campaign process, preparing and presenting reports according to campaign, investment, and timeframe; • Track potential media balances, contracts, and financial flows; • Issue and send PIs/Purchase Orders to media outlets; • Provide information to account management to support development of negotiation strategies with suppliers; • Identify and monitor media and market trends, as well as keep track of competitors' media strategies; • Develop mechanisms to track campaign performance and measure success against established business KPIs.

🎯 Requirements

• Degree in Digital Marketing, Advertising, or related fields. • Solid experience in digital media planning and operations. • Experience in media strategy and planning, performance management, and data analysis. • Experience in media buying, account and campaign setup, tag and pixel management. • Knowledge of Meta Ads, Google Ads, TikTok Ads, Pinterest Ads, LinkedIn Ads, Programmatic Media, Affiliates and partner networks, Retail Media. • Knowledge of GA4, GTM, Looker Studio, Adobe Analytics, Power BI. • Building reports and dashboards. • Experience with performance and branding KPIs. • Experience presenting to and/or leading meetings with clients.

🏖️ Benefits

• The work we do and the innovation we promote • Our values: share, care and dare • A culture that encourages creativity, diversity, and autonomy • Our global, borderless model that enables integrated and fluid collaboration