Senior Campaign Manager

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🕒 Yesterday

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War Room

11 - 50 employees

The unrivaled mastermind in the digital space. We are the mega connectors for successful, like-minded business owners & entrepreneurs.

📋 Description

• Lead the planning and execution of complex paid media strategies across multiple platforms including programmatic, search, and social. • Develop strategic recommendations to drive performance improvements for high-value client accounts. • Identify opportunities to improve campaign structure, targeting, and bidding strategies to maximize return on investment. • Translate campaign data into actionable insights and strategic recommendations for internal teams and clients. • Oversee the setup, trafficking, and ongoing management of large-scale digital advertising campaigns. • Monitor campaign pacing, delivery, and performance to ensure campaigns meet or exceed client KPIs. • Conduct advanced campaign analysis to identify trends, opportunities, and risks. • Implement optimization strategies across channels to improve campaign efficiency and performance. • Provide advanced technical support for troubleshooting issues related to creative assets, tracking tags, platform integrations, and data discrepancies. • Work with internal teams to ensure tracking, tagging, and attribution are implemented correctly. • Escalate platform issues to technology partners when required and manage resolution. • Analyze campaign data and performance trends to provide meaningful insights and recommendations. • Support Account Managers with strategic reporting and performance analysis for clients. • Ensure accurate reporting and data integrity across platforms and analytics tools. • Partner closely with Account Managers, Optimization Specialists, and Data Analysts to drive strong campaign outcomes. • Mentor Campaign Managers and Assistant Campaign Managers, sharing knowledge and best practices. • Contribute to improving internal campaign management processes, workflows, and operational efficiency.

🎯 Requirements

• Bachelor’s degree or college diploma in Marketing, Advertising, Communications, Business, or a related field • 6+ years of progressive experience in digital campaign management, media planning/buying, or advertising, either in an agency or in-house environment • Experience with digital media planning and buying across multiple channels including programmatic, search, and social. • Proven experience managing large-scale digital media budgets of $5M+ annually • Certification in DV360, SA360, Google Analytics, Google Ads, and Facebook/Meta • Certification in Campaign Manager 360 (CM360) • Hands-on experience setting up and managing campaigns on Search Ads platforms (Google, Microsoft Bing, Yahoo) and DV360 • Strong working knowledge of Facebook Business Manager, Campaign Manager 360 (DCM), and other demand-side platforms • Experience working with third-party creative automation platforms such as Spaceback • Experience using Dynamic Creative Optimization (DCO) tools • Familiarity with media research and planning tools such as ComScore, eMarketer, or similar platforms • Experience using Google Tag Manager, including understanding tags and troubleshooting tracking issues • Advanced proficiency in Microsoft Excel, including Pivot Tables, dashboards, and macros • Strong understanding of the digital advertising and ad tech ecosystem • Excellent English communication skills, both written and verbal (in-person, phone, and email) • Ability to manage multiple priorities and perform effectively under pressure across different business verticals • Strong attention to detail and organizational skills.

🏖️ Benefits

• Remote work + Summer Hour Fridays • 3 weeks of annual paid vacation with tenure increases • Additional paid holiday season break • Paid sick leave • Extended Health and Dental benefits + Wellness spending account • Professional development funding • Retirement savings matching

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