Senior Marketing Manager

Job not on LinkedIn

🕒 March 31

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Logo of WDG

WDG

51 - 200 employees

Founded 1938

🏠 Real Estate

🏛️ Government

🤝 B2B

Real Estate • Government • B2B

WDG is an architecture and design firm specializing in architecture, planning, and interiors. The firm undertakes commercial and institutional projects including office-to-residential conversions, large condominium developments, mission-critical facilities, and government buildings such as the U. S. Coast Guard Headquarters. WDG emphasizes design exploration, entrepreneurial culture, and collaborative, client-focused project delivery, and positions itself as a creative studio that also engages in planning and technical siting work (e. g. , data centers).

📋 Description

• Setting the direction for WDG’s marketing efforts • Turning positioning and value into coherent campaigns and programs • Generating and nurturing leads through LinkedIn, email, web, and partner channels • Planning and executing integrated programs that support pipeline goals • Tracking performance metrics tied to awareness, qualified leads, and the sales pipeline, and reporting on what works, what isn’t, and where to adapt • Working closely with leadership to align marketing with business needs

🎯 Requirements

• 5+ years of B2B marketing, demand generation, or growth experience • Experience owning marketing work from strategy through execution • Strong understanding of lead generation, nurture, and funnel dynamics • Comfort using data to make decisions and inform next steps • A self-directed approach and readiness to take responsibility

🏖️ Benefits

• comprehensive health benefits • unlimited PTO • 401(k) with company matching • company-paid life insurance

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