Operations Director

🔥 15 hours ago

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Maker Lab

51 - 200 employees

🤝 B2B

B2B • Marketing

Maker Lab is a company that specializes in providing top-tier talent to enhance collaboration and performance within teams. Founded in 2015, Maker Lab offers embedded teams and studio on-demand services to transform brands through social-first strategies and brand building. They leverage AI to precisely match global, pre-vetted talent to meet client needs. Maker Lab focuses on in-housing content creators and social strategists, enabling seamless results for businesses by bringing cultural trends and hyperlocal content into their brand-building processes.

📋 Description

• Take ultimate responsibility for the performance of all campaigns delivered by the offshore team, including pacing, delivery in full, and optimisation against agreed KPIs. • Translate the strategy set by the client team into clear, actionable delivery plans for the activation team. • Personally manage or directly support campaign setup, activation and optimisation in-platform where required, particularly for complex, high-priority or new-format campaigns. • Proactively identify challenges in setup and delivery and feed them back to the client team. • Identify performance issues proactively and lead troubleshooting and resolution. • Report on campaign and team performance to leadership on a regular basis. • Own and continuously improve the end-to-end process for campaign setup, activation and delivery. • Establish a robust QA framework to catch errors before they affect delivery or client-facing reporting, with particular focus on the additional risk created by a fully remote working model. • Develop clear, written standard operating procedures and best practice documentation that enable consistent delivery regardless of who on the team is executing. • Implement structured handover, escalation and sign-off processes appropriate to a distributed team operating across time zones. • Ensure all platform, billing and compliance processes are followed accurately and consistently. • Recruit, manage, mentor and develop Activation Specialists and Analysts, setting clear objectives and providing regular feedback. • Build a strong, accountable team culture suited to remote working, with clear expectations on communication, availability and ownership. • Lead recruitment, onboarding and training for the offshore team as it scales. • Conduct regular performance reviews and support individual development plans. • Work closely with the client team to ensure full alignment between strategy and delivery. • Provide a clear escalation point between the offshore team and leadership. • Contribute operational and platform expertise to support new business proposals and product development.

🎯 Requirements

• At least 8 years' experience in programmatic or biddable media operations, ideally within a trading desk, agency or in-house team. • Proven track record of managing and developing a team, including performance management and skills development. • Strong hands-on platform experience across DSPs (e.g. DV360, Quantcast, Amazon) and a willingness to remain hands-on day to day. • Demonstrated experience building or significantly improving operational processes, workflow and QA standards. • Experience operating effectively within a remote or distributed team structure. • Strong analytical skills with the ability to interpret performance data and translate it into action. • Excellent written communication skills, given the importance of clear documentation and remote collaboration. • Experience working with, or a strong interest in, entertainment, live events or culture sector clients is an advantage. • A natural leader who leads by example, comfortable balancing strategic oversight with hands-on delivery. • Highly organised, with rigorous attention to detail and a thorough approach to process and quality. • Resilient, proactive and able to operate independently with limited day-to-day input. • Calm under pressure, with strong problem-solving instincts when issues arise in-platform. • Exceptional verbal and written English communication skills.

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