Senior Marketing Manager, AI

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Logo of XTRM Inc.

XTRM Inc.

11 - 50 employees

💳 Fintech

🔌 API

📋 Compliance

Fintech • API • Compliance

XTRM Inc. is a global payment solutions company that offers a comprehensive and intelligent way to manage and execute payments. Their platform, designed for both businesses and developers, allows for secure, streamlined payments and financial management across multiple currencies and geographies. With over 25,000 corporate clients, XTRM provides services such as incentives, accounts payables, and contractor payments. The company’s robust API and compliance protocols ensure seamless integration and adherence to global tax and security standards. XTRM is partnered with Corpay to offer international payment and risk management solutions.

📋 Description

• Develop and execute integrated marketing initiatives that increase brand awareness, customer engagement, lead generation, and revenue growth. • Partner with executive leadership to support positioning, messaging, thought leadership, and go-to-market initiatives. • Manage content marketing, social media, email marketing, webinars, customer stories, and paid advertising campaigns. • Identify new opportunities to attract, engage, and convert target audiences. • Support alignment between marketing, sales, product, and leadership teams. • Serve as Xtrm's internal AI marketing technology leader. • Design, build, and optimize AI-powered workflows that improve marketing efficiency, scalability, and performance. • Develop and manage AI agents, Gemini Gems, custom GPTs, prompt libraries, and automation frameworks. • Evaluate, advise, and implement emerging AI and MarTech solutions that support business growth. • Continuously identify opportunities to replace manual processes with scalable automation. • Own and administer HubSpot Marketing Hub and related marketing technology platforms. • Build and optimize marketing automation workflows, audience segmentation, lead scoring, nurture campaigns, and lifecycle marketing programs. • Ensure marketing systems support lead generation, attribution, reporting, and sales alignment. • Monitor and report on marketing performance, lead generation, campaign effectiveness, and pipeline contribution. • Build dashboards and reporting frameworks that provide visibility into marketing ROI and business impact. • Use data and insights to continuously improve campaigns, content, automation, and overall marketing effectiveness.

🎯 Requirements

• 5+ years of experience in B2B marketing, growth marketing, marketing operations, or a related field. • Experience working within SaaS, fintech, payments, technology, or other B2B environments. • Advanced experience with HubSpot Marketing Hub and marketing automation platforms. • Experience managing social platforms, SEO, and AEO advertising campaigns. • Demonstrated experience building AI-powered workflows, automation, or agentic systems. • Experience with Gemini, ChatGPT, Claude, custom GPTs, AI agents, or similar technologies. • Strong understanding of modern MarTech ecosystems, CRM platforms, analytics, and automation tools. • Excellent written and verbal English communication skills. • Strong analytical, organizational, and project management abilities. • Ability to work independently in a remote environment and collaborate during U.S. business hours when needed.

🏖️ Benefits

• Work in your PJs - We are 100% remote. • Make an impact - Your scope of work will be diverse compared to organizations with over 1,000 employees. • Work directly with our leadership team. • No large hierarchies here!

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