Yalent
11 - 50 employees
🤝 B2B
👥 HR Tech
🎯 Recruiter
B2B • HR Tech • Recruitment
Yalent is a revolutionary end-to-end HR service and Employer of Record that connects remote global talents with hiring companies. The company aims to address the challenges faced by businesses in filling positions due to the high cost and scarcity of the local workforce, while also providing aspiring talents the opportunity to work abroad. By leveraging automation and technology, Yalent streamlines the hiring process for both parties, making it smooth and hassle-free, allowing business owners to focus on growth and scaling their operations.
Performance Marketing Lead
Job not on LinkedIn
🔥 0 minutes ago
📊 Check your resume score for this job
Improve your chances of getting an interview by checking your resume score before you apply.
Yalent
11 - 50 employees
🤝 B2B
👥 HR Tech
🎯 Recruiter
B2B • HR Tech • Recruitment
Yalent is a revolutionary end-to-end HR service and Employer of Record that connects remote global talents with hiring companies. The company aims to address the challenges faced by businesses in filling positions due to the high cost and scarcity of the local workforce, while also providing aspiring talents the opportunity to work abroad. By leveraging automation and technology, Yalent streamlines the hiring process for both parties, making it smooth and hassle-free, allowing business owners to focus on growth and scaling their operations.
📋 Description
• Own AllCare's performance marketing across SEO, SEM/paid media, and marketing automation from strategy through daily execution, tied to pipeline, CPA, and growth targets • Build, run, and optimize paid campaigns across Google Ads, Microsoft/Bing, Meta, and LinkedIn • Manage paid-media budgets, bidding, audience segmentation, and ROI • Lead technical, on-page, content, and local SEO for senior care and chronic care management markets and service-area pages • Design and run lifecycle and lead-nurture programs using marketing automation platforms • Integrate CRM, email, lead scoring, and workflows to move inquiries to enrolled facilities and patients • Establish tracking, attribution, and dashboards using GA4 and related tools • Report on CAC, conversion, and channel ROI and act on performance data • Partner with content, design, and development teams to ship landing pages and A/B test creative, messaging, and funnels • Run compliant campaigns appropriate for healthcare and senior and patient audiences • Collaborate with clinical, operations, content, and leadership teams to align marketing with care delivery
🎯 Requirements
• 7+ years of hands-on performance marketing experience (84 months minimum) • Documented record of personally building and scaling paid, SEO, and lifecycle programs • Experience at leading, high-growth technology or consumer-scale companies • Current expertise with Google Ads and Meta Ads • Expertise with GA4 and analytics/attribution • Experience with Ahrefs, SEMrush, and Search Console • Experience with HubSpot, Marketo, or Pardot • Ability to own the full marketing function, setting strategy and executing independently • Fluency in budgets, CAC/LTV, and ROI • Excellent written and verbal English • Bachelor's degree in Marketing, Business, Communications, or a related field, or equivalent proven experience • Nice to have: US-market, healthcare, senior-living, regulated-industry, B2B lead-generation, multi-location/local-SEO, or 0→1 startup experience
🏖️ Benefits
• Competitive package of USD $2,500–$2,700 per month (base plus performance bonus), with additional upside tied to results • Monday–Friday, 9:00 AM – 5:00 PM PST • US holiday calendar — you're off when your facilities are off (Thanksgiving, Christmas, Memorial Day, Labor Day, and more) • Health benefits • Paid time off
Apply NowSimilar Jobs
🕒 March 31
Demand Generation Specialist focusing on leads for cybersecurity certification audits and GRC software. Collaborate with teams to optimize lead management and exceed sales targets.
