Senior Marketing Manager – SEA

Job not on LinkedIn

🔥 1 minute ago

🇵🇭 Philippines – Remote

⏰ Full Time

🟠 Senior

🎡 Marketing

👻 Ghost score 12%

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Logo of ZURU

ZURU

1001 - 5000 employees

Founded 2003

👥 B2C

🏭 Manufacturing

🏗️ Construction

B2C • Manufacturing • Construction

ZURU is a global, multi‑divisional consumer products and technology company founded in 2003 that designs, manufactures and markets toys and next‑generation consumer goods while also developing construction automation and software. It operates three core divisions — ZURU Toys (consumer toy brands distributed globally), ZURU Edge (consumer goods brands across pet, baby, personal care, home care and wellness) and ZURU Tech (construction/housing technology including BIM software connected to automated production). The company emphasizes advanced automation, proprietary manufacturing systems and software, and has rapidly scaled to thousands of team members across multiple international locations.

📋 Description

• Own brand and business performance across the SEA portfolio • Lead consumer marketing and brand building for Millie Moon, Rascals and Hey Tiger across Southeast Asia • Partner with the Global Marketing Director and support commercial teams on retailer partnerships and exclusivity deals • Lead consumer marketing for Bonkers and Mr Purrs, including new launches such as Green Gorilla dog toys and Silver Service premium cat food • Lead consumer marketing for MONDAY, BEING Haircare and DAISE, including retailer partnerships and launches • Lead go-to-market and consumer marketing for GumiYum Surprise across Thailand, the Philippines and Singapore • Manage and develop Community Managers, Designers, and Influencer & Brand Activation Coordinators • Serve as the main link between SEA markets and the global marketing team • Own influencer and partner strategy across four verticals for launches and seasonal campaigns • Lead PR across SEA and oversee events, sampling and grassroots marketing • Own regional digital and e-commerce marketing performance across social and e-commerce platforms • Own the regional marketing budget across four verticals • Manage the Global Digital team and regional agencies, ensuring campaigns are briefed, delivered and measured against brand and commercial goals • Report to the Global Marketing Director, Baby Vertical and the South East Asia Director

🎯 Requirements

• 6+ years in marketing, including leading marketing across several brands or categories • FMCG, baby, pet care, beauty or personal care experience is ideal • Track record of tying brand and consumer marketing to commercial results • Strong people leadership experience, including managing, developing and growing marketing teams across multiple markets • Strong commercial sense and comfort using performance data, budgets and P&L impact to make marketing decisions • Experience running a varied portfolio of brands at different stages and allocating resources and budget to grow the portfolio • A degree in Communications, Marketing or a related field is preferred

🏖️ Benefits

• Health Benefits • Global Opportunities • Culture for Growth • Surrounded by an A Player Team • Competitive Remuneration • Career development opportunities • Opportunity to work with global teams • Remote work arrangement

Apply Now

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