Senior Sector Marketing Manager, Infrastructure Sector

🔥 0 minutes ago

🔔 Pennsylvania – Remote

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💵 $101.2k - $126.5k / year

⏰ Full Time

🟠 Senior

⚙️ Marketing Operations

🦅 H1B Visa Sponsor

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Logo of Woolpert

Woolpert

1001 - 5000 employees

Founded 1911

🏛️ Government

💰 $2.9M Venture Round on 2022-11

Architecture, Engineering & Construction • Government • Mining & Energy

Woolpert is a leading global geospatial and engineering services provider specializing in delivering cutting-edge mapping, analysis, and modeling solutions. With expertise in urban planning, environmental analysis, asset maintenance, and smart city initiatives, Woolpert utilizes advanced technologies such as Aerial LiDAR and 3D modeling to support sectors like government, mining, and energy. They significantly contribute to data-driven decision-making and enhance operational efficiency in various projects worldwide.

📋 Description

• Set direction for sector marketing strategy aligned to enterprise growth objectives • Establish enterprise-level positioning frameworks and ensure consistency across sectors and industries • Advise senior leadership on market opportunities, growth strategies, and competitive positioning • Influence high-priority pursuits and enterprise-level opportunities through strategic messaging and positioning guidance • Oversee development and quality of sales enablement materials across sectors to ensure strategic alignment and impact • Drive the use of market intelligence, customer insights, and competitive analysis to inform enterprise strategy and investment decisions • Ensure integration and alignment of campaigns and marketing programs across sectors and business units • Lead cross-sector collaboration and alignment across marketing, sales, and business leadership teams • Influence marketing investment strategy and prioritization across sectors and large-scale initiatives • Define success measures and evaluate overall marketing impact on pipeline, revenue, and business outcomes • Drive identification of enterprise growth opportunities and expansion strategies • Mentor and guide marketing team members, providing functional leadership and strategic direction • Lead high-impact initiatives and transformation efforts that advance marketing effectiveness and business growth

🎯 Requirements

• Bachelor’s degree in Marketing, Business, Communications, or related field. • Minimum of ten (10) years of experience in B2B, professional services, or strategic marketing roles. • Demonstrated experience leading marketing strategy, positioning, and go-to-market initiatives at a senior level • Experience driving cross-sector or enterprise-level initiatives preferred.

🏖️ Benefits

• Health insurance • 401(k) plan • Paid time off • Professional development opportunities

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