VP, Product

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Ad Results Media

51 - 200 employees

📣 Marketing

📱 Media

Marketing • Media

Ad Results Media is a full-service agency that specializes in audio media advertising. The company is a leader in creator-based audio and video advertising, focusing on planning, buying, creating, and measuring ad campaigns across various platforms, including podcasts, streaming audio, terrestrial and satellite radio, and YouTube. Ad Results Media's specialties include radio advertising, podcast advertising, eCommerce marketing, influencer marketing, performance marketing, and web analytics, making it a comprehensive player in the advertising services industry.

📋 Description

• Own the end-to-end product vision and multi-year roadmap for the ARM Suite, covering order management, finance connectivity, planning, buying, communications, and measurement workflows • Translate commercial strategy, client needs, and partner relationships into a clear product narrative and sequenced roadmap • Define the platform’s scope, success criteria, phases, and documented trade-offs • Own the API and integration strategy across media platforms, measurement partners, finance and billing systems, network partners, and third-party enrichment sources • Lead the reduction of third-party dependency by extracting institutional knowledge, documenting business rules, and transitioning roadmap and prioritization ownership in-house • Review and approve vendor product designs, scope, and delivery plans • Partner with the Senior Data Engineer on separation of platform design from data correctness and pipeline ownership • Establish and operate a transparent, product-governed intake and prioritization framework with fast paths for revenue-critical work • Define and enforce the authority split between Product and Analytics • Document and socialize product decisions, business rules, and platform constraints • Partner with Analytics to operationalize a formal QA delegation model • Serve as a trusted partner to Analytics & Insights, Reporting, Data Science, Strategy, Planning, Operations, Finance, and Client Services • Align senior leaders on roadmap sequencing, trade-offs, and investment cases • Build a product practice over time, initially working solo and scaling through hires and contributors • Ground product decisions in client and network-partner needs through account exposure, partner conversations, and pitch motions • Ensure ARM Suite produces standardized artifacts for sales, planning, and renewal motions • Position ARM Suite as a durable differentiator supporting client retention and expansion

🎯 Requirements

• 10+ years of product management experience • Senior product leadership experience at a SaaS, agency-tech, ad-tech, mar-tech, or analytics platform company • Experience owning a B2B platform or product line end-to-end, including vision, roadmap, prioritization, governance, and stakeholder management • Track record leading internal product ownership transitions away from third-party engineering vendors, contractors, or outsourced build partners • Experience operating with internal teams and external engineering partners, including decisions about in-house versus outsourced ownership • Deep hands-on capability with API-driven product design • Experience standing up API pipelines and integrating third-party data sources for user-facing enrichment • Experience shipping products built on APIs from scratch • Preferred: experience in media, advertising, agency, ad-tech, or mar-tech environments • Preferred: familiarity with order management, finance/billing connectivity, and multi-stakeholder workflow tools • Preferred: working knowledge of advertising, media, and ad-tech APIs, including DSPs, programmatic platforms, measurement and attribution partners, audio, and CTV systems • Preferred: comfort working with Analytics, Data Engineering, and Data Science on data models, BI tooling, and measurement frameworks • Preferred: experience establishing product governance, intake frameworks, and prioritization processes • Strong communication and executive-level storytelling skills • Pragmatic, business-oriented approach to product strategy • High ownership mindset and comfort building a function from the ground up • Collaborative, curious, and motivated by building durable systems

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