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Senior Manager, Narrative Intelligence

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $173k - $213k / year

⏰ Full Time

🟠 Senior

👔 Manager

Where this job comes from

Posted on Affirm's careers page, not through a job board

First seen by Remote Rocketship 0 minutes ago

Logo of Affirm

Affirm

1001 - 5000 employees

Founded 2012

💳 Fintech

👥 B2C

🛍️ eCommerce

💰 Post-IPO Equity on 2021-01

Fintech • B2C • eCommerce

Affirm is a financial technology company that offers a 'Buy Now, Pay Later' service, allowing consumers to make purchases and pay for them over time with flexible payment plans. Affirm eliminates hidden fees and compound interest, providing clear terms and conditions for its users. The company also offers the Affirm Card, a debit card that allows users to request to pay over time for larger purchases or pay in full for smaller ones. Affirm partners with various retailers across multiple categories, including electronics, apparel, and travel, providing customers with the convenience of paying over time at checkout both online and in physical stores. Affirm's services are integrated with Apple Pay, enabling customers to make payments seamlessly from their iPhone or iPad.

📋 Description

• Build an evidence-based understanding of priority audiences through research and analysis • Develop Affirm’s narrative measurement framework, including metrics, methodologies, and baselines • Partner with Analytics, User Research, Marketing, and other teams on attribution and experimentation • Build tools, dashboards, analytical standards, and a shared intelligence knowledge base • Own the continuous, data-informed narrative feedback loop • Integrate qualitative research, surveys, brand health, media and social intelligence, search and cultural signals, campaign performance, behavioral data, and customer and business data • Translate findings into implications for positioning, messaging, campaigns, content, and communications planning • Design rigorous studies using surveys, experiments, observational analysis, and qualitative inquiry • Partner with the Head of Story to build and evolve Affirm’s narrative

🎯 Requirements

• 12+ years of experience in consumer analytics, audience insights, data science, measurement, strategic intelligence, quantitative research, or a related field • Experience using analysis to shape brand, communications, marketing, product, or creative strategy • Fluency in quantitative research and analysis • Experience with survey design, segmentation, statistical inference, experimentation, measurement design, and large or imperfect datasets • Experience using SQL, statistical platforms, data visualization, or business intelligence tools • Ability to integrate qualitative insight and quantitative analysis • Ability to translate trust, relevance, reputation, and narrative resonance into analytical frameworks • Ability to turn complex evidence into clear strategic decisions • Ability to collaborate across analytical, strategic, and creative disciplines • Visa sponsorship is not available for this position

🏖️ Benefits

• Equity rewards may be included in total compensation • Monthly stipends for health, wellness, and tech spending • 100% subsidized medical coverage for employees and dependents • Dental and vision coverage for employees and dependents • Remote-first work with flexibility within the country of employment • Flexible time off • Generous holiday calendars • Employee stock purchase plan (ESPP) with discounted Affirm stock • Inclusive interview process with accommodations for candidates with disabilities

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