Senior Brand Strategist

🔥 1 minute ago

🇺🇸 United States – Remote

💵 $196k - $245k / year

⏰ Full Time

🟠 Senior

💃 Brand Manager

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

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Airbnb

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

Founded 2007

✈️ Travel

📦 Logistics

🛍️ eCommerce

💰 Post-IPO Equity on 2020-12

Travel • Logistics • eCommerce

Airbnb is a global online marketplace that connects people looking for accommodation with hosts offering unique and diverse lodging options, often in residential properties. Users can book spaces ranging from one-bedroom apartments to entire homes and boutique hotels. Airbnb also offers experiences, allowing guests to book activities hosted by locals, providing an authentic travel experience.

📋 Description

• Define where the Airbnb brand should move over the next three to five years • Develop strategic points of view that align senior leaders and cross-functional teams • Write briefs guiding advertising and brand development across traditional, digital, social, and emerging media • Translate research, cultural signals, and business priorities into actionable consumer insights • Define product and portfolio positioning and shape go-to-market strategy • Bring cultural, media, and social perspectives into brand and campaign strategy • Partner with creative teams throughout global campaigns and product launches • Evaluate creative work against strategy and improve its focus, distinctiveness, and effectiveness • Build strategic narratives and presentations for senior leadership • Raise the standard of strategic thinking and writing across the marketing organization

🎯 Requirements

• 10+ years of experience leading brand strategy, in-house or at a leading creative or brand strategy agency • Exceptional writing ability with a demonstrated track record of producing clear, concise, persuasive, and creatively inspiring strategy • Experience developing brand positioning, campaign strategy, creative briefs, and strategic narratives • Experience partnering with creative teams across advertising, design, media, and other cross-functional disciplines • Strong analytical skills and experience translating quantitative and qualitative research into actionable insight • Strong cultural and social fluency, with a clear point of view on how brands earn attention, relevance, and credibility • Excellent verbal communication and presentation skills, including experience influencing senior leaders • Ability to simplify complex problems and create clarity in ambiguous, fast-moving environments • Must live in a state where Airbnb, Inc. has a registered entity • Must work West Coast hours (PST)

🏖️ Benefits

• Bonus eligibility • Equity eligibility • Benefits • Employee Travel Credits • Remote work eligibility • Occasional work at an Airbnb office or attendance at offsites, as agreed with the manager • Disability accommodations during the application and interview process