Principal Enablement and Product Launch Readiness, Go-To-Market

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🔥 0 minutes ago

🏄 California, Colorado, +5 more states – Remote

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⏰ Full Time

🔴 Lead

🎁 Product Marketing

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Logo of Alteryx

Alteryx

1001 - 5000 employees

💼 Consulting

🏥 Healthcare

🏭 Manufacturing

Consulting • Healthcare • Manufacturing

Alteryx is a leading provider of enterprise analytics solutions that empower organizations to unlock valuable insights from their data. With its AI-driven analytics platform, Alteryx automates the processes of data preparation, analysis, and reporting, making analytics accessible to users at all skill levels. The platform offers features such as data enrichment, predictive modeling, and location intelligence, enabling businesses to improve operational efficiency and drive informed decision-making across various sectors, including financial services, retail, healthcare, and manufacturing.

📋 Description

• Lead ongoing sales enablement and product launch readiness across the Go-To-Market organization • Partner with Product, Product Marketing, and GTM leaders to plan launch readiness • Tailor approved launch content by role and deliver enablement • Reinforce learning after product launches • Equip SDRs with prospecting and qualification messaging • Equip Sales with discovery, value positioning, and objection-handling messaging • Equip Sales Engineers with product context connecting technical capabilities to business outcomes • Equip CX roles with use cases and value narratives supporting adoption, renewal, and expansion conversations • Turn AI, automation, analytics, and data workflow capabilities into buyer-specific talk tracks, customer stories, discovery guides, and practical Value Selling playbooks • Build ongoing enablement for prospecting, discovery, value selling, objection handling, and opportunity progression • Lead workshops, call reviews, and coaching for sales and technical audiences • Equip managers to reinforce sales skills • Manage plans, stakeholders, and content accuracy • Use readiness assessments, field feedback, content usage, and business indicators to improve programs and measure impact

🎯 Requirements

• Five or more years in revenue enablement, sales or technical enablement, sales training, or learning program development in a technology environment • Experience building ongoing sales enablement programs and delivering product launch content tailored to multiple GTM roles • Comfort working with Sales Engineers and sales teams • Ability to learn complex product concepts, engage technical subject matter experts, and translate capabilities into clear customer value and business outcomes • Strong facilitation, sales coaching, and content development skills • Ability to adapt to different audiences and experience levels • Strong organization, cross-functional collaboration, and follow-through • Familiarity with enablement platforms, learning management systems, and conversation intelligence tools • Preferred: Experience in SaaS, data and analytics, automation, or AI • Preferred: Familiarity with Value Selling and enablement for SDRs, Sales, Sales Engineers, and CX teams • Capacity to serve in compliance with U.S. export controls is required for employment

🏖️ Benefits

• Alteryx benefits for all Associates (specific benefits are referenced via a benefits link, but not detailed in the posting) • Diverse, equitable, and inclusive workplace commitment • Growth mindset support for associates through all stages of their careers

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