Product Marketing Manager

🕒 July 10

🏢🏡 San Francisco – Hybrid

💵 $150k - $180k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎁 Product Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 20%

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Anrok

WebsiteLinkedInAll Job Openings

1 - 10 employees

☁️ SaaS

📋 Compliance

💳 Fintech

💰 $20M Series A on 2022-02

SaaS • Compliance • Fintech

Anrok is a global sales tax platform designed specifically for software companies. The company automates sales tax compliance, enabling businesses to manage their sales tax liabilities efficiently as they expand into new markets. Anrok provides tools and integrations to monitor nexus, calculate taxes in real-time, file and remit taxes, and ensure compliance with the most accurate rules for SaaS. It is designed to connect with various billing, payment, and HR systems to give operators peace of mind when handling global tax compliance, ultimately aiming to protect revenue and ease the reporting process.

📋 Description

• Own end-to-end go-to-market for a set of Anrok products and features, from positioning and launch through adoption and revenue impact, working across product, sales, and marketing. • Develop and evolve the positioning, messaging, and value propositions that set Anrok apart, making complex tax infrastructure clear, credible, and hard to ignore for buyer personas across the commercial, mid-market, and enterprise segments. • Maintain the messaging frameworks and positioning documents that serve as the single source of truth, so the whole organization stays consistent across every channel, campaign, and customer touchpoint. • Own a segment of sales enablement: build the assets sellers actually use (decks, one-pagers, battle cards, demo scripts, objection-handling guides) and the training that makes them stick, all grounded in how buyers really evaluate, so sellers handle objections, beat competitors, and move deals. • Turn customer proof, wins, and references into evidence that sharpens messaging and fuels the funnel. • Serve as the internal voice of the market, translating customer feedback, competitive analysis, and market trends into clear recommendations, and partnering with product managers to shape roadmap priorities. • Define and track the metrics that prove product marketing's impact, including pipeline influenced, win rates, sales asset utilization, feature adoption, and time-to-first-value, and use them to guide strategy.

🎯 Requirements

• 4+ years of product marketing experience ideally in SaaS, fintech, or infrastructure with proven track record of driving measurable GTM success and revenue impact in fast-paced, high-growth environments. • Expertise in product positioning and messaging frameworks, with demonstrated ability to translate technical capabilities into compelling customer value for B2B audiences, particularly in complex or technical product categories. • Strong sales enablement experience with concrete examples of creating assets that sales teams actively use and that demonstrably improve win rates, deal velocity, or average deal size. • Project management and cross-functional leadership skills, with ability to drive initiatives from strategy through execution without extensive direction or hand-holding. • Outstanding written and verbal communication skills, with portfolio of messaging frameworks, positioning documents, or customer-facing content that showcase your craft. • Analytical mindset with experience defining success metrics, building dashboards, tracking performance data, and using insights to iterate on strategy and improve outcomes. • Self-starter mentality who thrives in ambiguity, proactively identifies problems before being asked, and can independently prioritize competing demands based on business impact. • Experience in fintech, compliance, or other technical B2B SaaS categories where buyer education and trust-building are critical to the sales process.

🏖️ Benefits

• The equity upside of an early-stage startup with the product-market fit of a later-stage company. • Daily lunch and snacks for those working out of our office hubs. • Medical, dental, and vision insurance covered 100%. • One Medical membership covered, flexible sick benefits, and more. • Annual learning and development stipend for books, online courses, and conferences, as well as a curious team to share your learnings with. • Home internet reimbursement stipend. • Wellness reimbursement program. • Annual team off-sites and in-person opportunities around our growing Anrok hubs. • Home office setup stipend to ensure you have the equipment you need to thrive at work.