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B2B Marketing Manager

🔥 1 minute ago

🇺🇸 United States – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

Where this job comes from

Posted on ASC Global's careers page, not through a job board

First seen by Remote Rocketship 1 minute ago

Logo of ASC Global

ASC Global

51 - 200 employees

Founded 1997

🏭 Manufacturing

📦 Logistics

🚀 Aerospace

Manufacturing • Logistics • Aerospace

ASC Global is a global distributor and supply-chain partner for electronic components and MRO & industrial automation products. The company provides global sourcing, franchised distribution, inventory management (including VMI and excess stock management), custom manufacturing and cross-reference engineering, and quality testing services for industries such as aerospace, automotive, medical, energy, telecommunications, and consumer electronics. Founded in 1997, ASC operates worldwide with multiple offices, ISO/AS certifications, large in-stock inventory and capabilities for obsolescence management and flight/mission-grade screening to support mission-critical programs.

📋 Description

• Plan and send high-volume email campaigns to OEM buyers, engineers and procurement teams worldwide • Promote stock and availability offers, shortage alerts and market updates • Build, segment and clean marketing lists • Maintain accurate CRM data • Manage deliverability and sender reputation, including domain authentication, warm-up, list hygiene, bounces and complaints • Build automated sequences and nurture flows from first email to first RFQ • Test subject lines, offers, timing and audience segments • Write concise email copy and subject lines that drive buyer responses • Track replies, enquiries, RFQs and revenue generated by email • Ensure campaigns comply with GDPR, CAN-SPAM and other email and data-protection rules • Align campaigns with stock, pricing and sales priorities • Work closely with the CEO and sales team

🎯 Requirements

• 5-8+ years of B2B marketing experience • At least 3 years running mass email campaigns hands-on • Experience in electronic components, semiconductors, distribution, industrial, manufacturing or a similar technical industry is a strong advantage • Proven experience sending email at scale, with demonstrable list sizes, volumes and results • Fluency in at least one marketing automation platform (HubSpot, Salesforce Marketing Cloud, Marketo or similar) and a CRM • Understanding of SPF, DKIM, DMARC, warm-up and inbox placement • Data-driven approach to segmentation, testing and performance analysis • Commercial focus on RFQs and revenue • Hands-on, self-directed, and comfortable working directly with leadership • Exposure to procurement, supply chain or the independent distribution market is nice to have • Experience mailing international audiences across several regions and languages is nice to have • Familiarity with Apollo, ZoomInfo or Lusha is nice to have • Experience using AI tools for copy, personalisation and segmentation is nice to have • Experience must be primarily B2B email rather than B2C, eCommerce flows or occasional newsletters

🏖️ Benefits

• Compensation is competitive and based on experience and industry knowledge • Remote position • Ownership of email as a revenue channel • First-hand access to a global market

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