Senior Marketing Specialist

🔥 0 minutes ago

🏄 California – Remote

🏄 California – Remote

💵 $87k - $108.8k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 2%

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BillionToOne

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2015

🏥 Healthcare

🧬 Biotechnology

⚕️ Healthcare Insurance

💰 $35M Debt Financing on 2022-12

Healthcare • Biotechnology • Healthcare Insurance

BillionToOne is a leading molecular diagnostics company dedicated to advancing disease detection at the molecular level. Their proprietary technology, known as Quantitative Counting Templates (QCTs™), empowers the detection and measurement of tiny DNA fragments at a single base-pair resolution. This technology is a breakthrough in prenatal screening and oncology, enabling accurate risk assessment for fetal genetic conditions and monitoring cancer therapy effectiveness. BillionToOne’s UNITY Screen™ assesses fetal risks using maternal blood samples, making prenatal testing more efficient. The company is committed to enhancing healthcare by making molecular testing more accurate and accessible, evidenced by its recognition as the Diagnostics Company of the Year and significant funding achievements.

📋 Description

• Support lifecycle and integrated campaigns across email, webinar, SMS, direct mail, digital advertising, web, social, and sales channels, including product launches and newsletters. • Build, test, and deploy campaigns and automations, coordinating audiences, segmentation, personalization, content, tracking, and QA. • Support A/B tests, nurture campaigns, account-based marketing (ABM), and executive outreach; coordinate execution and document learnings. • Monitor and report on campaign performance and program health, identifying opportunities to improve engagement and conversion. • Own day-to-day management of customer-facing marketing collateral, ensuring materials are current, accurate, organized, and accessible. • Coordinate production, printing, inventory, and distribution of brochures, flyers, sales collateral, event materials, and other customer-facing assets. • Manage collateral updates and rollouts, retiring outdated materials. • Maintain organized content libraries and processes for Sales and internal teams. • Own day-to-day execution of social media channels. • Develop and maintain the social content calendar. • Draft, coordinate, schedule, and publish social content across corporate and product initiatives. • Monitor social channel performance and audience engagement, reporting key metrics and applying learnings. • Support Marketing project and workflow management, maintaining timelines, trackers, approvals, deliverables, and ownership. • Identify opportunities to streamline recurring processes and improve team execution. • Work closely with Marketing and cross-functional partners; report to the Marketing Operations Manager.

🎯 Requirements

• Bachelor's degree in Marketing, Communications, Business, or a related field. • 3-5+ years of experience in marketing, marketing operations, campaign management, communications, or a related role. • Highly organized with exceptional attention to detail and demonstrated ability to manage multiple projects and deadlines simultaneously. • Experience executing marketing campaigns across channels such as email, social media, digital advertising, and/or web. • Experience managing social media channels and developing social content for a brand or organization. • Excellent analytical skills for interpreting and applying insights to campaigns. • Strong written and verbal communication skills with excellent proofreading and quality-control instincts. • Comfortable working with marketing technology, project management, and content management tools; experience with platforms such as Salesforce, Customer.io, Sequel.io, HubSpot, Marketo, Asana, Sprout Social, or similar tools. • Strong project management skills and ability to proactively drive work forward across multiple stakeholders. • Comfortable operating in a fast-paced environment where priorities can evolve quickly. • Resourceful, collaborative, low-ego team player who is willing to jump in wherever needed to help the broader team succeed. • Healthcare, diagnostics, biotech, medtech, or other regulated-industry experience is a plus.

🏖️ Benefits

• Working alongside brilliant, kind, passionate and dedicated colleagues, in an empowering environment, toward a global vision, striving for a future in which transformative molecular diagnostics can help millions of patients • Open, transparent culture that includes weekly Town Hall meetings • The ability to indirectly or directly change the lives of hundreds of thousands patients • Multiple medical benefit options; employee premiums paid 100% of select plans, dependents covered up to 80% • Extremely generous Family Bonding Leave for eligible employees (16 weeks, paid at 100%) • Supplemental fertility benefits coverage • Retirement savings program including a 4% Company match • Increase paid time off with increased tenure • Latest and greatest hardware (laptop, lab equipment, facilities) • Daily on-site lunches provided from top eateries • A variety of perks on campus (state of the art gym, restaurant) • Free on-site EV charging (compatible with all EVs, including Tesla) • Competitive base pay • Generous equity options offering • Corporate bonus program • Industry leading company benefits • Free healthcare options • 401k match • Very generous fully paid parental leave • Competitive medical and dental coverage • Annual bonus • New hire equity grant of up to $35,000 at grant value, vesting over four years • Annual equity refresh grants equal in value to the new hire grant

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