Vice President, Commercialization

🔥 13 hours ago

🇺🇸 United States – Remote

⏰ Full Time

🔴 Lead

👔 Vice President

🦅 H1B Visa Sponsor

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Logo of Billtrust

Billtrust

501 - 1000 employees

Founded 2001

💼 Consulting

📦 Logistics

📣 Marketing

💰 $200M Post-IPO Equity on 2021-01

Consulting • Logistics • Marketing

Billtrust is a leading provider of accounts receivable automation solutions that leverages artificial intelligence to streamline and enhance the financial management process for businesses. The unified AR platform from Billtrust integrates invoicing, payment processing, cash application, and collections, enabling companies to optimize their order-to-cash cycle and improve cash flow management. With a focus on automation and efficiency, Billtrust's solutions are designed to reduce manual tasks, accelerate payments, and enhance customer satisfaction across various industries.

📋 Description

• Serve as the single accountable owner for each Lightning Strike from concept through go-to-market • Own the company’s commercialization and launch playbook, including the RACI and launch tiering model • Define offers, target customers, pricing, scope, and sequencing using AI-assisted market and pricing analysis • Build and maintain the launch calendar across active Lightning Strikes • Recruit, lead, and develop a small tiger team • Convene marketing, product, sales, and delivery stakeholders and hold them accountable to the shared plan • Use AI-powered co-worker agents for program tracking, status reporting, and readiness checklists • Partner with marketing on launch content, including one-pagers, pricing sheets, demos, and proof points • Partner with sales leadership on enablement • Confirm implementation and support readiness before launch gates • Define success metrics and run post-launch checkpoints • Build the business case for commercialization headcount and cost • Represent the function in Annual Operating Plan discussions with Finance and executive leadership • Evolve the operating model as the discipline matures, using AI as a core lever

🎯 Requirements

• 10+ years of experience in commercialization, go-to-market strategy, or product marketing, with a track record of taking new offers from concept to launch • Demonstrated ability to build and lead a small, cross-functional team without direct authority over every function involved • Fluent using AI tools as a daily part of how you run launches — market and pricing synthesis, program tracking, and launch content • Strong pricing and packaging instincts, with experience defining offer scope, tiering, and unit economics • Experience building and operating a launch playbook with clear ownership (RACI) and tiering, and the judgment to hold back a launch that isn’t ready • Excellent executive communication skills, with experience presenting to senior finance and strategy stakeholders and defending headcount and investment asks • Proven program management rigor, with the ability to build and hold a launch calendar across multiple concurrent initiatives • Experience in B2B fintech or SaaS commercialization • Background partnering with strategy or corporate development functions on new business lines • Familiarity with AI-powered program management or market analysis tools • Experience building a function from scratch, including securing budget through an annual operating plan process

🏖️ Benefits

• Comprehensive health coverage • Competitive retirement • Generous PTO • Parental leave • Flexible work options • Professional development investment

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