Senior Brand Marketing Manager

Job not on LinkedIn

🔥 3 minutes ago

🗽 New York – Remote

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💵 $120k - $145k / year

⏰ Full Time

🟠 Senior

💃 Brand Manager

👻 Ghost score 0%

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Logo of Blueland

Blueland

11 - 50 employees

Founded 2019

👥 B2C

🛍️ eCommerce

🧘 Wellness

B2C • eCommerce • Wellness

Blueland is a company committed to providing eco-friendly cleaning solutions, offering a wide range of reusable and sustainable household cleaning products. Their innovative offerings include starter kits, refills, hand soaps, dish and laundry detergents, toilet cleaners, and spray cleaners, all of which are designed to minimize waste by eliminating single-use plastics. Blueland is dedicated to creating a world without waste and makes it easy for consumers to make sustainable choices through their plastic-free and compostable packaging. With a mission to be environmentally responsible, their products hold certifications such as B Corp, Climate Neutral, and EPA Safer Choice, illustrating their commitment to sustainable practices.

📋 Description

• Shape brand strategy through campaign narratives, content opportunities, and cross-channel storytelling • Partner with Creative on visual storytelling for campaigns and initiatives • Coordinate with social and CRM channels to align campaign messaging • Serve as day-to-day contact for agency and PR partners, tracking scope, timelines, and deliverables • Own brand initiatives from strategy through execution, including creator campaigns, brand tentpole moments, and collaborations • Evaluate creators, partners, agencies, and opportunities and recommend investment areas • Analyze influencer and creator performance with Growth to identify formats, messaging, and audience insights • Drive complex cross-functional projects by clarifying priorities, owners, timelines, and decisions • Build processes, tools, and templates to improve Brand team effectiveness and scale successful programs • Use automation and emerging tools to streamline execution, synthesize information, and improve work quality

🎯 Requirements

• 4–6+ years of experience in a role requiring strategic thinking, ownership, and cross-functional execution • Experience in brand or consumer marketing, strategy, management consulting, partnerships, or adjacent fields • Ability to independently own complex projects from ambiguity through high-quality execution • Exceptional strategic and structured thinking • Strong brand and consumer intuition • Genuine interest in brands, culture, creators, and resonant ideas • Excellent project management skills • Ability to manage multiple workstreams, stakeholders, and deadlines • Strong written and verbal communication skills • Ability to develop clear briefs, synthesize information, articulate a point of view, and communicate with internal leaders and external partners • High initiative and resourcefulness • Curiosity about improving work through AI, automation, and emerging tools • Enthusiasm for Blueland’s mission and building a category-defining consumer brand

🏖️ Benefits

• Health benefits • Stock options • Generous paid time off • Paid holidays • Paid civic engagement days • Paid parental leave • 401k (employee contribution) • Professional development stipends • Remote work reimbursements • Discounts to like-minded companies

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