Director of Product Marketing

🔥 13 hours ago

🇺🇸 United States – Remote

💵 $150k - $210k / year

⏰ Full Time

🔴 Lead

🎁 Product Marketing

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Bolster, Inc

WebsiteLinkedInAll Job Openings

11 - 50 employees

🔒 Cybersecurity

🤖 Artificial Intelligence

☁️ SaaS

Cybersecurity • Artificial Intelligence • SaaS

Bolster, Inc. is a company specializing in AI-powered security solutions to protect organizations from phishing, scams, and impersonations online. Their platform uses advanced technologies like generative AI to monitor and take down malicious activity across various digital channels, including email, social media, app stores, and the dark web. Bolster provides comprehensive protection by automating threat detection and remediation, offering visibility into attacker activities, and ensuring quick responses to threats. The company’s solutions cater to organizations by enhancing their security operations and providing real-time protection against multi-channel attacks.

📋 Description

• Own positioning, messaging, and differentiation for Bolster in the competitive cybersecurity market • Research customers, buyers, competitors, and industry trends to shape strategy • Partner with Sales on competitive strategies, narratives, and sales enablement • Lead go-to-market strategy for new products and capabilities, from opportunity identification through launch and adoption • Partner with Product and leadership to translate market insights into product and growth priorities • Define and scale the product marketing function • Use original thinking and creative expertise while leveraging AI appropriately

🎯 Requirements

• 7+ years of B2B product marketing experience, including direct cybersecurity experience (required) • Experience in a Series A/B or similarly fast-moving startup environment • Strong track record in positioning, competitive intelligence, sales enablement, and product launches • Deep understanding of cybersecurity buyers, markets, and competitive dynamics • Entrepreneurial mindset; proactive, resourceful, comfortable with ambiguity, and able to turn ideas into action • Ability to think strategically and execute independently • Excellent communication and storytelling skills • Candidates must be authorized to work in the United States • Visa sponsorship and employment-based immigration support are not available • Bonus: Experience in digital risk protection, threat intelligence, fraud prevention, brand protection, or adjacent markets

🏖️ Benefits

• Excellent medical, dental, and vision insurance • Flexible time off • Paid holidays • Equity • 401(k) plan • Incentive compensation may be available • Comprehensive benefits package

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