Marketing Technology Product Manager – CRM Governance

Job not on LinkedIn

🔥 8 minutes ago

🏈 Alabama, Alaska, +31 more states – Remote

🏈 Alabama – Remote 🐻 Alaska – Remote 🌵 Arizona – Remote 🐊 Florida – Remote 🥔 Idaho – Remote 🌽 Illinois – Remote 🌾 Iowa – Remote 🌪️ Kansas – Remote 🐎 Kentucky – Remote ⚜️ Louisiana – Remote 🦞 Maine – Remote 🦬 Montana – Remote 🌾 Nebraska – Remote 🎰 Nevada – Remote 🗻 New Hampshire – Remote 🌶️ New Mexico – Remote 🌲 North Carolina – Remote 🌾 North Dakota – Remote 🏈 Ohio – Remote 🌪️ Oklahoma – Remote 🚗 Michigan – Remote 🎸 Mississippi – Remote 🏰 Missouri – Remote 🔔 Pennsylvania – Remote 🌴 South Carolina – Remote 🗿 South Dakota – Remote 🎸 Tennessee – Remote 🤠 Texas – Remote ⛷️ Utah – Remote ⚔️ Virginia – Remote ⛰️ West Virginia – Remote 🧀 Wisconsin – Remote 🦬 Wyoming – Remote

💵 $54 - $82 / hour

⏰ Full Time

🟡 Mid-level

🟠 Senior

✅ Product Manager

👻 Ghost score 0%

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Advocate Aurora Health

WebsiteLinkedInAll Job Openings

10,000+ employees

🏥 Healthcare

⚕️ Healthcare Insurance

💰 $10.2M Grant on 2019-08

Healthcare • Healthcare Insurance

Advocate Aurora Health is a leading healthcare organization that operates across various regions including Central Chicagoland, Central Wisconsin, Greater Milwaukee, and more. With a diverse range of career areas such as advanced practice clinicians, behavioral health, nursing, and more, Advocate Aurora Health is committed to helping people live well. The organization offers numerous benefits and opportunities for career advancement, fostering an environment where individuals can thrive and innovate in the healthcare sector. Advocate Aurora Health prioritizes the safety of its candidates and maintains a robust recruitment process to protect sensitive information.

📋 Description

• Own the product domain end-to-end, including strategy execution, operating model design, and ongoing optimization • Define and enforce accountability for product performance, adoption, and outcomes • Serve as the business owner for product capabilities and associated platforms • Define product roadmap, priorities, and success measures aligned to business objectives • Lead platform and capability evolution, ensuring scalability, integration, and sustainability • Ensure product capabilities align with enterprise architecture, data, and governance standards • Oversee backlog prioritization, intake processes, and delivery execution across the product domain • Ensure product capabilities are delivered on time, meet requirements, and scale effectively • Remove barriers and drive alignment across cross-functional teams • Establish KPIs, monitoring mechanisms, and reporting for product performance and adoption • Identify gaps, risks, and inefficiencies and lead remediation efforts • Ensure documentation, operating procedures, and process standardization across the domain • Partner with IT, Privacy, Legal, Security, Analytics, and Marketing stakeholders • Influence enterprise decision-making by articulating tradeoffs, risks, and recommendations • Represent the product domain in governance forums, strategic initiatives, and technology discussions • Lead and develop Product Managers and/or Product Strategists, establishing clear ownership and accountability • Lead or participate in committee work • Coach team members to develop deep product, platform, and operational expertise

🎯 Requirements

• Bachelor’s degree in Business, Marketing, Information Systems, or related field required • 5+ years of experience in product management, marketing technology, consumer data, or related fields • Demonstrated experience owning and leading product domains, platforms, or capabilities (not advisory roles) • Experience establishing operating models and driving enterprise-scale outcomes • Leading major product domains • Strong understanding of marketing technology ecosystems (CRM, CDP, CMP, personalization, etc.) • Ability to translate business strategy into scalable product capabilities and operating models • Proven ability to lead cross-functional teams in complex, matrixed environments • Strong analytical, problem-solving, and decision-making skills • Executive-level communication and influence skills • High ownership mindset with accountability for outcomes • Relevant platform or domain certifications preferred (e.g., Salesforce, marketing technology, data platforms, privacy, etc.) • Advanced platform certifications strongly preferred (e.g., Salesforce, CDP, CMP, privacy, data governance) • Deep familiarity with CRM governance frameworks, messaging standards, and enterprise communication controls • Proven ability to establish and enforce governance models for campaign execution, messaging, and channel usage • Strong understanding of messaging lifecycle, including content structure, approval workflows, and compliance considerations • Demonstrated success enabling consistent, scalable messaging practices across multiple teams, channels, and lines of business • Experience partnering with marketing, compliance, legal, and technology teams to operationalize governance and messaging standards • Experience within healthcare preferred • Fully remote work permitted only from AL, AK, AR, AZ, DE, FL, GA, IA, ID, IL, IN, LA, KS, KY, ME, MI, MO, MS, MT, NC, ND, NE, NH, NM, NV, OH, OK, PA, SC, SD, TN, TX, UT, VA, WI, WV, WY • No sponsorship or transfer of visa

🏖️ Benefits

• Benefits eligible • Competitive compensation • Premium pay such as shift, on call, and more based on a teammate's job • Incentive pay for select positions • Opportunity for annual increases based on performance • Paid Time Off programs • Health and welfare benefits such as medical, dental, vision, life, and Short- and Long-Term Disability • Flexible Spending Accounts for eligible health care and dependent care expenses • Family benefits such as adoption assistance and paid parental leave • Defined contribution retirement plans with employer match and other financial wellness programs • Educational Assistance Program