VP, Marketing

Job not on LinkedIn

🔥 10 minutes ago

💵 $115k - $140k / year

⏰ Full Time

🔴 Lead

🎡 Marketing

Where this job comes from

Posted on Computrition, Inc.'s careers page ↗Computrition, Inc.'s careers page, not through a job board

First seen by Remote Rocketship 10 minutes ago

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Logo of Computrition, Inc.

Computrition, Inc.

51 - 200 employees

💼 Consulting

🏨 Hospitality

📦 Logistics

Consulting • Hospitality • Logistics

Computrition, Inc. is the leading provider of foodservice and healthcare software solutions, specializing in Food and Patient Nutrition Services Automation, Comprehensive Retail Point-of-Sale Solutions, Nutrition Food Labeling Administration, and Healthcare Room Service Management. Their resonant products and services help food and nutrition professionals optimize resources, food, time, and labor in their operations. Computrition is committed to continuous product advancement, developing progressive technology to enhance process efficiencies and comply with emerging industry standards.

📋 Description

• Own Computrition’s marketing strategy, operating plan, budget, vendor management, and operating rhythm • Build marketing scorecards, KPIs, attribution, lead scoring, lead handoff, and data quality processes • Report marketing performance in executive and quarterly business reviews • Run demand-generation, account-based, expansion, adoption, and retention campaigns • Develop sales-ready business-case tools, proposal and RFP content, product materials, case studies, and competitive battlecards • Partner with Product on positioning, packaging, naming, launches, and release readiness • Plan and execute conferences, webinars, virtual events, customer user conferences, and internal company events • Lead brand refresh, social media, PR, thought leadership, awards, customer recognition, and employer branding • Lead website refresh, SEO, AI-search visibility, newsletters, email programs, and digital performance • Own intranet content, leadership communications, internal announcements, and coordinated customer surveys • Produce market intelligence, define ideal customer profiles and segments, and bring customer insights into product and pricing decisions • Lead AI adoption, workflows, tools, agents, quality standards, privacy standards, and productivity measurement • Collaborate with Product, Sales, Customer Success, Operations, and other department leaders • Prepare and present a marketing plan during the finalist process

🎯 Requirements

• 7+ years of B2B marketing experience in software or technology • Quantifiable results in pipeline, revenue, conversion, or retention, attributable to personal work • Experience building demand programs and pipeline attribution in a marketing automation platform and Salesforce or comparable platforms • Hands-on experience writing, building campaigns, operating marketing automation platforms, and analyzing data • Experience learning complex enterprise software well enough to demo it and model customer ROI • Daily production use of generative AI tools and experience building or deploying AI workflows or agents with measurable gains • Experience leading a brand refresh, repositioning, major launch, or marketing-function rebuild • Experience running conferences as measured investments with event ROI • Experience with a marketing automation platform, Salesforce or comparable CRM, website CMS, web analytics, and campaign analytics • Ability to drive cross-functional work across locations and time zones • Prior marketing team management experience preferred • Experience marketing both on-premise and cloud software preferred • Healthcare technology, healthcare foodservice, or clinical nutrition background preferred • Registered dietitian credential or close work with dietitians is a strong plus • Experience marketing to health systems, government, or military buyers through long, multi-stakeholder sales cycles preferred • Experience in a private equity-backed or holding-company software environment preferred • Internal communications experience alongside external marketing preferred

🏖️ Benefits

• Annual performance bonus • Benefits • Fully remote work • Professional growth and continuous learning opportunities • Travel opportunities for industry conferences, customer visits, and company events

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